The Company and its global agricultural equipment brand, New Holland Agriculture, were prominent participants in this
year's edition of the European Commission's forum on development, owing to an important sustainability initiative launched in
North Africa.
LONDON, June 8, 2017 /PRNewswire/ -- This year's edition
of the European Development Days saw CNH Industrial (NYSE: CNHI / MI: CNHI) and its global agricultural equipment brand, New
Holland Agriculture, present a three-year sustainable water management project that was launched in Tunisia in 2016. Organized by the European Commission in Brussels, Belgium
since 2006, the European Development Days event is Europe's leading forum on sustainable
development and growth issues.
The water management initiative is part of a cooperation agreement signed with the Food and Agriculture Organization of the
United Nations (FAO) and benefits the Governorate of Kebili, one of the country's most arid areas. The project's numerous
objectives include building and repairing traditional water collection systems, creating vegetable gardens for families,
improving pastoral activity, and developing orchards and new wooded areas. The overall aim is to ensure the fully sustainable
management of water, a resource that is especially valuable in an area at risk of desertification.
CNH Industrial and New Holland Agriculture are contributing USD $50,000 of funding per year for
the duration of the project, which is running from 2016 to 2018, on top of some USD $200,000
allocated by the Tunisian government and smaller sums donated by other patrons. At the same time, the active involvement of the
local population is a key aspect of the initiative, which is intended to benefit not only infrastructure but also education,
social and community services.
The project's latest developments were presented at the European Development Days by Hassen Chourabi, General Director of the
Ministry of Agriculture of Tunisia; Daniela Ropolo, Sustainable
Development Initiatives Manager for the EMEA region at CNH Industrial; and Lars Skjoldager Sørensen, New Holland Agriculture's
Head of Harvesting Product Line.
Also in attendance was special guest Elisabetta Lattanzio Illy, a freelance journalist and
photographer who has been compiling a photographic record of the initiative. Her high-impact images, which were previewed in
Brussels, underline the project's importance to the local population and document the positive
changes that are taking place.
The first results from this project have been made possible thanks to close cooperation between the public and private
sectors, an approach that has always been at the core of CNH Industrial's sustainable strategy and is in line with the United
Nations' 17 Goals to Transform Our World, which include "clean water and sanitation", "sustainable cities and communities" and
"responsible production and consumption". Even in the most arid parts of Tunisia, these aims can
be achieved thanks partly to the crucial support of CNH Industrial and New Holland Agriculture.
CNH Industrial N.V. (NYSE: CNHI /MI: CNHI), is a global leader in the capital goods sector with
established industrial experience, a wide range of products and a worldwide presence. Each of the individual brands belonging to
the Company is a major international force in its specific industrial sector: Case IH, New Holland Agriculture and Steyr for
tractors and agricultural machinery; Case and New Holland Construction for earth moving equipment; Iveco for commercial vehicles;
Iveco Bus and Heuliez Bus for buses and coaches; Iveco Astra for quarry and construction vehicles; Magirus for firefighting
vehicles; Iveco Defence Vehicles for defence and civil protection; and FPT Industrial for engines and transmissions. More
information can be found on the corporate website: www.cnhindustrial.com
To receive the latest news from CNH Industrial, subscribe to the Newsroom:
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For more information contact:
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Alessia Domanico
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Laura Overall
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Corporate Communications - Global
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Corporate Communications Manager
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CNH Industrial
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CNH Industrial
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Tel: +44 (0)2077 660 326
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Tel. +44 (0)2077 660 338
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E-mail: mediarelations@cnhind.com
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