PR Newswire
LONDON, June 12, 2017
LONDON, June 12, 2017 /PRNewswire/ -- New Holland Agriculture,
a global agricultural equipment brand of CNH Industrial N.V. (NYSE: CNHI /MI: CNHI), has announced the opening of a new direct
branch in Centurion, South Africa. The branch replaces New Holland's former distributor and will
give the brand the ability to directly and exclusively distribute and support its full product line-up and services in Southern
African countries including Botswana, Lesotho, Namibia, South Africa and Swaziland.
At a presentation announcing the branch's establishment, Carlo Lambro, New Holland Agriculture
Brand President and a member of the CNH Industrial Group Executive Council, said: "Our leading role in building the future of
agriculture underlines our commitment to forging a new path in Southern Africa through
innovations, advanced technology, appropriate mechanization, professional support and distribution, and expertise in agricultural
practices."
New Holland currently counts 17 dealers within Southern Africa providing after sales service
and support for tractors and combines. By establishing this site, the brand aims to further expand its direct commercial
involvement in Southern Africa, providing customers with the best possible all-around support
and focus on the suitability of products that are specific to local customer needs.
CNH Industrial N.V. (NYSE: CNHI /MI: CNHI) is a global leader in the capital goods sector with
established industrial experience, a wide range of products and a worldwide presence. Each of the individual brands belonging to
the Company is a major international force in its specific industrial sector: Case IH, New Holland Agriculture and Steyr for
tractors and agricultural machinery; Case and New Holland Construction for earth moving equipment; Iveco for commercial vehicles;
Iveco Bus and Heuliez Bus for buses and coaches; Iveco Astra for quarry and construction vehicles; Magirus for firefighting
vehicles; Iveco Defence Vehicles for defence and civil protection; and FPT Industrial for engines and transmissions. More
information can be found on the corporate website: www.cnhindustrial.com
Sign up for corporate news alerts from the CNH Industrial Newsroom:
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Media contacts:
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Alessia Domanico
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Laura Overall
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Corporate Communications - Global
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Corporate Communications Manager
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CNH Industrial
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CNH Industrial
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Tel: +44 (0)2077 660 326
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Tel. +44 (0)2077 660
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E-mail: mediarelations@cnhind.com
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