CHARLOTTE, N.C., June 30, 2017 (GLOBE NEWSWIRE) -- Following the recent launch of Ally Invest, which offers low-cost investing
alongside great savings rates from Ally Bank, Ally Financial, Inc. (NYSE:ALLY) today announced it is circulating hundreds of
Hardest Working Dollars around the city of Charlotte, to underscore its commitment to be “home of the hardest working
dollar.”
Photos accompanying this announcement are available at
http://www.globenewswire.com/NewsRoom/AttachmentNg/1b550733-faf1-48c8-9b9c-5ebc041af5ee
http://www.globenewswire.com/NewsRoom/AttachmentNg/a29e5b8d-4089-42cc-892a-433914ccdf9b
http://www.globenewswire.com/NewsRoom/AttachmentNg/c3255017-191a-42fd-8b42-c7b47a97c894
Beginning this week, Ally is putting 500 real U.S. $1 bills into circulation in Charlotte. The bills are being
spent at local establishments, such as convenience stores, coffee shops and diners, where cash is widely
used. Charlotteans can check their $1 bills at allyhardestworkingdollar.com to see if they are eligible to win $100, $5,000 or
$10,000.
The dollars were dropped in these Charlotte neighborhoods, but remember: cash travels fast.
- Third Ward
- Dilworth
- South End
- Uptown
To mark the campaign’s kickoff, Ally dispatched a troop of costumed George Washingtons to salute some of Charlotte’s
hardworking citizens, volunteers and first responders. The “Georges” Charlotte itinerary included a visit to the Second
Harvest Food Bank of Metrolina, where Ally presented a donation and treated volunteers to refreshments; and surprising and hosting
a lunch celebration for local firefighters at Charlotte’s Fire Station 42.
“We believe being an ally for our customers’ financial well-being means encouraging them to focus on the products and services
that will improve their financial lives for the long run,” said Diane Morais, president of Consumer & Commercial Banking
Products at Ally Bank. “Our hope is that this campaign will get the people of Charlotte to look at their dollars and think:
could my hard-earned dollars be working even harder for me?”
The Hardest Working Dollar sweepstakes officially kicks-off in Charlotte on June 30 and concludes July 31,
2017. Watch this video for more about the program.
“The Hardest Working Dollar campaign is a continuation of our efforts to ‘Do It Right’ for our customers and all consumers by
encouraging them to think about their money differently and make the most of their financial futures, down to each penny and
dollar,” said Ally Chief Marketing and Public Relations Officer Andrea Riley.
For more information about the campaign, including prize periods, rules and eligibility, visit allyhardestworkingdollar.com and follow the hashtag #hardestworkingdollar on Twitter and
Facebook.
About Ally Financial Inc.
Ally Financial Inc. (NYSE:ALLY) is a leading digital financial services company and a top 25 U.S. financial holding company
offering financial products for consumers, businesses, automotive dealers and corporate clients. Ally's legacy dates back to 1919,
and the company was redesigned in 2009 with a distinctive brand, innovative approach and relentless focus on its customers. Ally
has an award-winning online bank (Ally Bank Member FDIC, Equal Housing Lender) offering deposits, credit card and home loan
products, one of the largest full service auto finance operations in the country, a complementary auto-focused insurance business,
a growing wealth management and online brokerage platform, and a trusted corporate finance business offering capital for equity
sponsors and middle-market companies.
The company had approximately $162.1 billion in assets as of Mar. 31, 2017. For more information, visit the Ally
press room at http://media.ally.com.
Media Contact: Cristi Vazquez 313-656-3817 cristianna.vazquez@ally.com
