Visa and YellowPepper Partner to Accelerate New Payment Solutions in Latin America and the Caribbean
YellowPepper will help financial institutions in the region to implement new payment experiences for their
clients
Visa Inc. (NYSE:V) today announced a partnership agreement with YellowPepper, a mobile payments pioneer in Latin America, to help accelerate the adoption of new payment
solutions in Latin America and the Caribbean (LAC). As part of the partnership, the first of its kind in the region, YellowPepper
will help Visa issuers, acquirers and merchants to implement solutions to deliver new payment customer experiences. Specifically,
YellowPepper will aid with the implementation of particular solutions, including project management services, UX design and
services for the development and delivery of mobile applications.
This Smart News Release features multimedia. View the full release here: http://www.businesswire.com/news/home/20170714005225/en/
Visa LAC and YellowPepper Team taken at the Visa Miami Innovation Center. Top row from left to right: Daniel
Andrade, Director de Productos Móviles de Visa América Latina y el Caribe; Allen Cueli, Director Senior de Soluciones de Producto
y Habilitación de Nuevos Tipos de Pagos de Visa América Latina y el Caribe.; Alexander Sjögren, CTO de YellowPepper; Ruben
Salazar, Vicepresidente Senior de Productos y Soluciones de Visa América Latina y el Caribe. Bottom row from left to right: Serge
Elkiner, Fundador y CEO de YellowPepper; Vanesa Meyer, VP de Innovación y Alianzas Estratégicas de Visa América Latina y el
Caribe (Photo: Business Wire)
“As the payments industry shifts from plastic to digital, it becomes increasingly important to collaborate with fintechs to
deliver new user experiences,” said Allen Cueli, senior director of product solutions and new payment enablers for Visa LAC.
“YellowPepper has the skill set and existing footprint in the region to help us accelerate time to market for our clients and
penetrate new use cases and segments,” he added.
“We are proud to partner with Visa to accelerate the deployments of digital payments solutions in the region,” said Serge
Elkiner, founder and CEO of YellowPepper. “This partnership will enable us to deliver a truly powerful digital experience that is
secure, fast and most importantly convenient to consumers and businesses in Latin America and the Caribbean.”
YellowPepper will leverage its digital payment platform along with Visa APIs such as Visa Token Service, that helps build digital payment experiences while protecting sensitive information;
Visa Checkout, that makes it easier to pay online or by mobile device; and Visa Direct, that allows consumers to transfer funds seamlessly, securely and quickly.
YellowPepper is also a certified Visa token service provider. Visa’s token service provider program gives technology companies a
standards-based approach and access to Visa’s broad network of tools and services, including the Visa Token Service, as well as
integration, development and marketing support.
As mobile and digital payments become the norm, Visa’s goal is to ensure that all payments are simple, convenient and secure,
regardless of the device that is used to pay – whether a wearable, phone, appliance or any device connected to the internet.
About YellowPepper
Founded in 2004, YellowPepper is the mobile payments pioneer in Latin America with proprietary technology and partnerships with
leading financial institutions and fintechs. YellowPepper provides a payment platform that gives consumers, merchants, issuers and
processors the means to revolutionize the purchasing experience. Operating in 9 Latin American countries the Miami-based company
currently enables over 6.5 million monthly active users that execute 380 million transactions yearly, while connecting them with
more than 400,000 merchants. For more information, please visit www.yellowpepper.com.
About Visa
Visa Inc. (NYSE:V) is a global payments technology company that connects consumers, businesses, financial institutions, and
governments in more than 200 countries and territories to fast, secure and reliable electronic payments. We operate one of the
world’s most advanced processing networks — VisaNet — that is capable of handling more than 65,000 transaction messages a second,
with fraud protection for consumers and assured payment for merchants. Visa is not a bank and does not issue cards, extend credit
or set rates and fees for consumers. Visa’s innovations, however, enable its financial institution customers to offer consumers
more choices: pay now with debit, pay ahead with prepaid or pay later with credit products. For more information, visit https://usa.visa.com/ and @VisaNewsLatam.
YellowPepper Media Contact:
pFunk Media, LLC
Pabla Ayala, 954-554-4011
pabla@pfunkmedia.com
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