BOSTON, Aug. 24, 2017 /PRNewswire/ -- John Hancock Insurance
was recognized with a Golden Bridge award for John Hancock Vitality HealthyFood, a benefit of the John Hancock Vitality solution,
the company's innovative approach to life insurance that offers customers premium savings of up to 15 percent and valuable
rewards for the everyday things they do to stay healthy. The HealthyFood benefit, which gives policyholders the opportunity to
save up to $600 a year on their healthy food purchases,1 was a Gold winner for "Best
Product, Service or Innovation of the Year," in the Accounting, Banking, Financial and Insurance category.
Recently, John Hancock Insurance also received six awards from the Insurance Marketing & Communications Association
(IMCA), including four Best of Shows, the most of any company. Five of the six awards recognized marketing communications
relating to the John Hancock Vitality solution.
John Hancock Insurance's Best of Show awards include:
- Vitality HealthyFood Tip Videos – part of an integrated campaign introducing HealthyFood, a benefit of the John Hancock
Vitality Program that gives policyholders the opportunity to save up to $600 on their healthy
food purchases
- John Hancock Interactive Email Campaign – a 4-week email campaign highlighting John Hancock Vitality through engaging
activities, including trivia and recipe contests
- John Hancock Vitality with Apple Watch Campaign – an integrated campaign promoting the newest enhancement to the John
Hancock Vitality Program that gives customers the opportunity to earn an Apple Watch Series 2 for $25 by exercising regularly2
- Life in Motion: The Soundtrack of Life – a brief animated video highlighting how John Hancock Vitality life insurance can
meet the needs of people at all stages of life
John Hancock's Awards for Excellence were received for its 2017 Live More Calendar and the John
Hancock Guide to Financing Premiums.
"We are honored to be recognized by Golden Bridge and IMCA for providing the highest quality
sales materials and tools to our distributors," said Brooks Tingle, senior vice president,
Marketing and Strategy at John Hancock Insurance. "It is especially exciting that many of these awards are for the work we've
done to bring the John Hancock Vitality solution to life."
1. HealthyFood savings are based on qualifying purchases and may vary based on the terms of the John Hancock Vitality
program.
2. Apple Watch Series 2 can be ordered for an initial payment of $25 plus tax and over the next
two years, monthly payments are based on the number of workouts completed. An iPhone 5 or later is required to use Apple Watch
Series 2. The Retail Installment Agreement with the Vitality Group will need to be signed electronically at checkout. Apple is
not a participant in or sponsor of this promotion. Apple Watch is a registered trademark of Apple Inc. All rights reserved.
Please note: Apple Watch Series 2 program is not available in New York.
For term policies, Apple Watch Series 2 is only available with face amounts ≥ $2,000.
Insurance policies and/or associated riders and features may not be available in all states. Some riders may have additional
fees and expenses associated with them.
Vitality is the provider of the John Hancock Vitality Program in connection with the life insurance policy and Healthy
Engagement Rider.
John Hancock Vitality Program rewards and discounts are only available to the person insured under the eligible life insurance
policy. Rewards and discounts are subject to change and are not guaranteed to remain the same for the life of the policy.
Premium savings are in comparison to the same John Hancock policy without the Vitality program.
Annual premium savings will vary based upon policy type, the terms of the policy, and the level of the insured's participation in
the John Hancock Vitality program.
Insurance products are issued by: John Hancock Life Insurance Company (U.S.A.), Boston, MA 02210 (not licensed in New York) and John Hancock Life Insurance
Company of New York, Valhalla, NY 10595. MLINY073117116
About the Golden Bridge Awards
Golden Bridge Awards are an annual industry and peer recognition program honoring Best Companies of all types and sizes in
North America, Europe, Middle-East, Africa, Asia-Pacific, and
Latin-America, Best Products, Innovations, Management and Teams, Women in Business and the
Professions, and PR and Marketing Campaigns from all over the world. Learn more about The Golden Bridge Awards at www.goldenbridgeawards.com.
The Golden Bridge Business awards were created to honor and generate industry wide recognition of the achievements and
positive contributions of organizations and businesses worldwide in every area.
About the Insurance Marketing & Communications Association
IMCA (www.imcanet.com) is the oldest association for insurance marketing and communications professionals in
North America with roots tracing back to 1921. Membership includes leading international and
domestic multi-line insurance companies and brokerage firms, regional and specialty companies, general agencies, and prominent
industry suppliers. The organization represents over 120 companies, including the top five property/casualty writers. Members
include senior level management and professional staff working in the areas of corporate communications, advertising, public
relations, marketing communications, marketing and sales promotion, marketing research and technology.
About John Hancock and Manulife
John Hancock is a division of Manulife Financial Corporation, a leading international financial
services group that helps people achieve their dreams and aspirations by putting customers' needs first and providing the right
advice and solutions. We operate as John Hancock in the United
States, and Manulife elsewhere. We provide financial advice, insurance and wealth and asset management solutions for
individuals, groups and institutions. Assets under management and administration by Manulife and its subsidiaries were over
$1 trillion (US$780 billion) as of June 30,
2017. Manulife Financial Corporation trades as MFC on the TSX, NYSE, and PSE, and under 945 on the SEHK. Manulife can be
found at manulife.com.
One of the largest life insurers in the United States, John
Hancock supports approximately 10 million Americans with a broad range of financial products, including life insurance, annuities, investments, 401(k) plans, college savings plans, and certain forms of
business insurance. We also offer advice through Signator, a network of independent financial advisors. Additional information
about John Hancock may be found at johnhancock.com.
PR-2017-56
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