West Elm Expands Global Retail Presence with Opening of Second UK Location in Kingston-Upon-Thames
this Winter
West Elm , a purpose-driven, furnishings retail brand and member of the Williams-Sonoma, Inc. portfolio of
brands, is scheduled to open its second UK location in the London suburb of Kingston-Upon-Thames in Winter 2017. The two-story,
8,000 sq. ft. store sits on the ground floor of Bentalls Shopping Centre, with external access from the town’s main pedestrian high
street. With a commitment to the community, West Elm Kingston will bring approximately 25 locally recruited jobs to the area. The
new location will open with the brand’s holiday assortment, along with a signature mix of Mid-century and modern furniture and
accessories, and Fair Trade Certified and handcrafted products. Additionally, West Elm Kingston will offer Williams-Sonoma, Inc.’s
design consultation program Design Crew, which pairs customers with experts who can provide design services.
“We’ve had four successful years introducing ourselves to the UK through our Tottenham Court Road store, a strong e-commerce
business and a thriving wholesale partnership with John Lewis. Globally, our customers want highly functional, accessible and
beautifully designed products that can help them express their personal style at home,” said West Elm president Alex Bellos.
“Kingston has proven to be a key market for us since opening and we have been impressed by the abundance of creative talent in the
neighborhood, driven by the multiple design and arts-based courses at Kingston University. Creating the best store experience and
connecting with our surrounding community is rooted in West Elm’s values. We are excited to connect with local artists, makers and
designers through our West Elm LOCAL program by offering them space to sell their wares and bringing our regular cadence of
workshops, classes, and engaging events.”
For up-to-date information on in-store promotions and events, customers are encouraged to “like” the West Elm Kingston store on
Facebook: www.facebook.com/westelmkingston and follow West Elm UK on Instagram: @westelmUK. Upon opening in Winter 2017, West Elm Kingston will be open Monday - Wednesday 10:00 a.m. - 8:00
p.m., Thursday 10:00 a.m. - 9:00 p.m., Friday - Saturday 10:00 a.m. - 7:00 p.m., and Sunday 11:00 a.m. - 7:00 p.m. The store’s
address will be 1 Clarence St., Kingston Upon Thames, Surrey, KT1 1TR. Applicants interested in joining the West Elm Kingston team
are encouraged to email WEKingston@wsgc.com.
About West Elm
Headquartered in Brooklyn, NY since 2002, West Elm opened its first store in DUMBO, the neighborhood it still proudly calls
home. With a mission of harnessing the power of design and human connection to enrich lives, everything West Elm does is designed
to make an impact in everyday life, from creating unique, affordable designs for modern living and commitment to Fair Trade
Certified, from LOCAL and handcrafted products to community-driven collaborations and events. The brand operates 102 retail stores
in the United States, Australia, Canada and the UK, ships internationally to customers around the world and has unaffiliated
franchisees that operate stores in Mexico, the Middle East, Philippines and South Korea. In addition to home furnishings
retail, West Elm operates West Elm Workspace in the commercial furnishings industry and announced its expansion into the travel
and hospitality industry with the launch of West Elm Hotels. West Elm publishes the blog Front+Main and is part of an active community on Facebook, Instagram, Pinterest, Twitter and YouTube. West Elm is a member of the Williams-Sonoma, Inc. (NYSE:WSM) portfolio of brands.
UK West Elm PR:
Jess Sims, +44(0)20 3865 6168
UK PR + Marketing Manager
Jsims2@wsgc.com
or
Sophie Hughes, +44(0)20 3865 6169
Associate PR Manager
Slhughes3@wsgc.com
or
US West Elm PR:
Andres (Dru) Ortega
PR Manager
AOrtega2@wsgc.com
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