Chuck Elberti Joins Glu as Senior Vice President of the Company’s Revenue Platform
Increased focus on technology, data science, and business intelligence designed to drive revenue
growth
Glu Mobile Inc. (NASDAQ: GLUU), a leading developer and publisher of mobile games, today announced that Chuck Elberti has joined
the company as Senior Vice President of Revenue Platform. Elberti brings a dynamic background spanning the data ecosystem of web
and mobile platforms including: engineering big data analytic platforms, developing predictive analytic and machine learning
solutions, and managing data science teams to deliver actionable insights to achieve measurable results.
Elberti joins an established technology organization at Glu where he will lead the company’s revenue engineering and analytics
groups.
“I am thrilled to welcome Chuck Elberti back to Glu,” said Chris Akhavan, Glu’s Chief Revenue Officer. “Under new leadership and
with an increased focus on top talent, Chuck’s extensive knowledge of the mobile technology ecosystem and exceptional leadership
skills will catapult the company’s data-driven revenue technology. He’s the right leader to step into this new role and carry
forward Glu’s roadmap of portfolio-wide technology initiatives that power core functions ranging from user acquisition to
advertising revenue to personalization.”
“Having previously been a part of the Glu family, I am excited to once again work alongside this talented group of people,” said
Elberti. “The mobile landscape is dynamic, and I look forward to optimizing existing technology as well as implementing new
solutions to provide best-in-class experiences for all players and position Glu for potential future growth.”
Prior to Glu, Elberti served as Chief Technology Officer for Credit Suisse Labs where he managed the company’s technical
organization with the mission to help Credit Suisse build new businesses and reimagine existing businesses leveraging data, design
thinking, cloud and modern dev/ops practice. He returns to Glu having previously held a senior leadership role at the company where
he led all aspects of analytics and data science including product analytics, big data engineering, and user research. Of note,
Chuck led a team at Glu that built and implemented a big data system from the ground up and best-in-class marketing analytic tools
that provided a competitive advantage for Glu’s user acquisition and marketing teams. He has also held data science roles at DeNA,
Thomson Reuters and SunGard. He holds a Bachelor of Science degree in mathematics from the State University of New York at
Brockport.
Cautions Regarding Forward-Looking Statements
This press release contains certain “forward-looking statements” related to the business of Glu Mobile Inc., including
statements that Glu’s increased focus on technology, data science and business intelligence is designed to drive revenue growth,
Mr. Elberti’s knowledge of the mobile technology ecosystem and exceptional leadership skills will catapult the company’s
data-driven revenue technology and that Mr. Elberti looks forward to optimizing existing technology as well as implementing new
solutions to provide best-in-class experiences for all players and position Glu for potential future growth. Such forward-looking
statements involve known and unknown risks and uncertainties, including, but not limited to, the risk that we do not realize the
expected benefits from Mr. Elberti’s leadership; the risk that consumer demand for smartphones, tablets and next-generation
platforms does not grow as significantly as we anticipate or that we will be unable to capitalize on any such growth; and the risk
that we do not realize a sufficient return on our investment with respect to our efforts to develop free-to-play games for
smartphones, tablets and next-generation platforms. Certain of these risks and uncertainties are or will be described in greater
detail in our public filings with the SEC. Glu is not under obligation to (and expressly disclaims any such obligation to) update
or alter its forward-looking statements whether as a result of new information, future events or otherwise.
About Glu Mobile
Glu Mobile (NASDAQ: GLUU) is a leading creator of mobile games. Founded in 2001, Glu is headquartered in San Francisco with Bay
Area studios in Burlingame and San Mateo, and international locations in Toronto and Hyderabad. With a history spanning over a
decade, Glu’s culture is rooted in taking smart risks and fostering creativity to deliver world-class interactive experiences for
our players. Glu’s diverse portfolio features top-grossing and award-winning original and licensed IP titles including, Cooking
DASH, Covet Fashion, Deer Hunter, Design Home, MLB Tap Sports Baseball and Kim Kardashian:
Hollywood available worldwide on various platforms including the App Store and Google Play. For more information, visit
www.glu.com or follow Glu on Twitter, Facebook and Instagram.
Cooking DASH, Covet Fashion, Deer Hunter, Design Home, Tap Sports, Glu and Glu Mobile are
trademarks of Glu Mobile Inc.
Glu Mobile Inc.
Claudia Oropeza
PR@glu.com
(415) 800-6378
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