SEATTLE, June 14, 2018 /PRNewswire/ -- Starting today, Zillow®
Group builder customers — customers of the Promoted Communities and Promoted Homes platforms — can purchase services to improve
their listing content at a discounted or pre-negotiated rate from Zillow Group Advantage Program vendors.
With 76 percent of new construction buyers using an online resource in their search, it's more important than ever that
builders' listings — often a brand's first impression on buyers — make a lasting impact. But it takes time and money to find, vet
and negotiate rates with vendors who can help make new construction listings stand out from the competition, and attract more
home shoppers. These services include interactive floor and site plans, apps, 3D renderings, virtual tours, web design, and
more.
That's why Zillow developed the Zillow Group Advantage Program. At launch, our builder customers can work with the following
vendors across content, CRM, reviews and web development categories at discounted rates: Alpha Vision, Biorev, Chameleon Power,
INseARCH Digital Studio, MediaLab, Rendering House, Renoworks, Lasso, Avid Ratings, Builder Designs, O'Neil Interactive, and
Rearview Advertising.
"We're continuously looking for ways to bring additional value to our builder partners," said Lucy
Wohltman, Vice President, Sales-New Construction, Zillow Group. "With the Zillow Group Advantage Program, we are able to
provide builders access to services that will better their listings, and ultimately help them standout from their greatest
competition, resale homes."
"At Rendering House we are really excited to be included as a launch partner for the Zillow Group Advantage Program," said
John Lee, CEO, Rendering House. "By participating in this program, we are looking forward to
connecting with builders who are working to improve their listings to get the attention of consumers."
The Zillow Group Advantage Program is exclusive to Zillow Group builder customers on the Promoted Communities and Promoted
Homes platforms. By using participating vendors, builders will enhance their content and differentiate their listings from the
competition: resale homes. Builders interested in the program can visit the New Construction Resource
Center to learn more. Vendors interested in becoming a Zillow Group Advantage Program vendor can get in touch here.
About Zillow Group
Zillow Group (NASDAQ:Z) (NASDAQ:ZG) houses a portfolio of the largest real estate and home-related brands on mobile and
the web, which focus on all stages of the home lifecycle: renting, buying, selling and financing. Zillow Group is
committed to empowering consumers with unparalleled data, inspiration and knowledge around homes, and connecting them with great
real estate professionals. The Zillow Group portfolio of consumer brands includes real estate and rental marketplaces
Zillow®, Trulia®, StreetEasy®, HotPads®, Naked Apartments®, RealEstate.com® and Out East®. In addition, Zillow
Group provides a comprehensive suite of marketing software and technology solutions to help real estate professionals
maximize business opportunities and connect with millions of consumers. The Zillow Instant Offers™ marketplace provides
homeowners with the opportunity to receive offers from buyers, including Zillow in some metropolitan areas. When Zillow buys a
home, it will make necessary updates and list the home for resale on the open market. The company operates a number of business
brands for real estate, rental and mortgage professionals, including Mortech®, dotloop®, Bridge Interactive® and New Home Feed®.
The company is headquartered in Seattle.
Zillow, Mortech, Bridge Interactive, StreetEasy, HotPads, Out East and New Home Feed are registered trademarks of Zillow,
Inc. Zillow Instant Offers is a trademark of Zillow, Inc. Trulia is a registered trademark of Trulia, LLC. dotloop
is a registered trademark of DotLoop, LLC. Naked Apartments is a registered trademark of Naked Apartments,
LLC.
View original content:http://www.prnewswire.com/news-releases/zillow-group-advantage-program-now-live-for-builder-customers-300666640.html
SOURCE Zillow Group