Celanese Launches ‘Regulated Product’ Category for Acetate Tow Materials
U.S. customers to benefit from RP category via regulatory support, product quality, long-term supply
commitments
Manufacturers of tobacco products for U.S. consumers face an increasingly complex and challenging regulatory
environment. To better support these customers, Celanese Corporation (NYSE:CE), a global specialty materials company, today
announces the launch of a new “Regulated Product” (RP) category to encompass all acetate tow grades used in tobacco products
sold in the United States.
To support the RP category, investments will be made to increase the level of regulatory support Celanese is able to provide
customers as well as enhance product testing and end-to-end raw material and product traceability capabilities. Further investments
to gradually transition to a manufacturing process more fully aligning with Good Manufacturing Practices or future guidance
specific to the tobacco industry are expected. Additionally, acetate tow products in the Celanese RP category will be
supported by longer-term supply obligations as well as Celanese commitments related to the sourcing of critical raw materials and
acetate tow security of supply.
“It’s a fact that the Food & Drug Administration’s (FDA) regulation of tobacco products in the U.S. has created a unique set
of requirements for our customers and we do not anticipate this regulatory environment to ease in the foreseeable future,” said
Marcel van Amerongen, Vice President, Cellulose Derivatives business of Celanese. “The launch of the RP category will enable us to
better support our customers and ensure that the specific requirements of the U.S. regulatory framework for tobacco products will
be met, both now and in the future.”
To be able to support this initiative, Celanese will increase the price for all acetate tow products in the Celanese RP category
by US$1.00/kg. This price increase will be applied to all orders shipped on or after July 1, 2018, or as contracts otherwise allow.
This announcement does not immediately change any existing commercial agreements between Celanese and its customers or alter the
company’s current acetate tow product offerings. Celanese will work with each of its affected customers to tailor their agreements
with Celanese to meet their product and regulatory needs through RP category products.
Customers are encouraged to contact their account manager for additional information.
About Celanese
Celanese Corporation is a global technology leader in the production of differentiated chemistry solutions and specialty
materials used in most major industries and consumer applications. Our businesses use the full breadth of Celanese's global
chemistry, technology and commercial expertise to create value for our customers, employees, shareholders and the corporation. As
we partner with our customers to solve their most critical business needs, we strive to make a positive impact on our communities
and the world through The Celanese Foundation. Based in Dallas, Celanese employs approximately 7,700 employees worldwide and had
2017 net sales of $6.1 billion. For more information about Celanese Corporation and its product offerings, visit www.celanese.com or our blog at www.celaneseblog.com .
All registered trademarks are owned by Celanese International Corporation or its affiliates.
Forward-Looking Statements
This release may contain “forward-looking statements,” which include information concerning the company’s plans, objectives,
goals, strategies, future revenues or performance, capital expenditures and other information that is not historical information.
When used in this release, the words “outlook,” “forecast,” “estimates,” “expects,” “anticipates,” “projects,” “plans,” “intends,”
“believes,” and variations of such words or similar expressions are intended to identify forward-looking statements. All
forward-looking statements are based upon current expectations and beliefs and various assumptions. There can be no assurance that
the company or our customers will realize these benefits or that these expectations will prove correct. There are a number of risks
and uncertainties that could cause actual results to differ materially from the forward-looking statements contained in this
release. Numerous factors, many of which are beyond the company’s control, could cause actual results to differ materially from
those expressed as forward-looking statements. Other risk factors include those that are discussed in the company’s filings with
the Securities and Exchange Commission. Any forward-looking statement speaks only as of the date on which it is made, and the
company undertakes no obligation to update any forward-looking statements to reflect events or circumstances after the date on
which it is made or to reflect the occurrence of anticipated or unanticipated events or circumstances.
Celanese Corporation
Investor Relations
Surabhi Varshney, +1-972-443-3078
surabhi.varshney@celanese.com
or
Media Relations – Global
W. Travis Jacobsen, +1-972-443-3750
william.jacobsen@celanese.com
or
Media Relations Asia (Shanghai)
Helen Zhang, +86 21 3861 9279
lan.zhang@celanese.com
or
Media Relations Europe (Germany)
Jens Kurth, +49(0)69 45009 1574
j.kurth@celanese.com
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