SHANGHAI, July 10, 2018 (GLOBE NEWSWIRE) -- Ctrip, the largest OTA in Asia and the second largest in the world, has
launched the "Chinese Preferred Hotel" (CPH) program to accommodate Chinese tourists when they travel abroad. Ctrip’s Chinese
Preferred Hotel (CPH) Program includes a range of benefits including Mandarin speaking services, Wi-fi access, Chinese-friendly
front desk, Chinese TV Channels, availability of Chinese tea and the use of Chinese payment apps Alipay and WeChat. Members of the
program will also have slippers and kettles in their rooms and Chinese breakfast with steamed buns and soy milk in addition to
instant noodles in some mini bars. As of now, Ctrip’s CPH Program covers 353 cities in 50 countries, encompassing more than 2000
hotels.
According to Ctrip’s hotel data, this summer is seeing greater number of international hotel bookings. Japan
accounted for nearly half of the top ten cities in terms of bookings, making it the most popular country this summer for Chinese
tourists. Phuket, Singapore, Bangkok, Kota Kinabalu and Chiang Mai also saw a significant boost in hotel bookings relative to the
same period last year. Chinese Preferred Hotels in cities such as Bali, Singapore, Tokyo, Osaka, Kyoto and Sapporo have all
welcomed a surge in orders as Chinese-friendly services have become available to outbound travelers.
Ctrip has always adhered to the concept of having products and services that are "customer-centric." As early as
2000, Ctrip was the first in the industry to open a 24/7 call center, which continues to this day. At present, nearly 15,000 Ctrip
Customer Service staff provide 24/7 round-the-clock services to meet the needs of over 300 million Ctrip users. At the same time,
it has become a new mission for Ctrip to fully understand and respond to our overseas users while serving our Chinese travelers as
well. Ctrip has set up foreign language customer service teams in English, Japanese and Korean. Ctrip also recently set up the
first overseas call center in Edinburgh. In addition to these call centers, Ctrip also launched a Global SOS system and Virtual
Tour Managers (VTM) system which provides timely responses for travelers in all type of travel situations such as translation
assistance, medical guidance, recovery of lost items and response to natural disasters and other emergencies. Receiving thousands
of requests per year, the resolution rate for both has exceeded 90%. As always, Ctrip works to ensure the continual update of
services and meet the ongoing needs of travelers.
About Ctrip.com International, Ltd.
Ctrip.com International, Ltd. is a leading travel service provider of accommodation reservation,
transportation ticketing, packaged tours and corporate travel management in China. It is the largest online consolidator of
accommodations and transportation tickets in China in terms of transaction volume. Ctrip enables business and leisure
travelers to make informed and cost-effective bookings by aggregating comprehensive travel related information and offering its
services through an advanced transaction and service platform consisting of its mobile apps, Internet websites and
centralized, toll-free, 24-hour customer service center. Ctrip also helps customers book vacation packages and guided tours. In
addition, through its corporate travel management services, Ctrip helps corporate clients effectively manage their travel
requirements. Since its inception in 1999, Ctrip has experienced substantial growth and become one of the best-known travel brands
in China.
For further information, please contact:
International PR
Ctrip.com International, ltd.
Tel: (+86) 21 3406 4880 ext 196455
Email: Pr@ctrip.com
A photo accompanying this announcement is available at http://www.globenewswire.com/NewsRoom/AttachmentNg/c1760f6d-76d2-46ac-83f2-520fb158f5a8
