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- Lift & Co. Rewards program, launching October 17, offers gift cards,
contests and giveaways for cannabis reviews -
TORONTO, Sept. 26, 2018 /CNW/ - Lift & Co. Corp. ("Lift
& Co." or the "Company") today reveals details of its new Lift & Co. Rewards program ("Rewards"), revamped for
Canada's recreational cannabis marketplace. Beginning October 17,
2018, Canadians who choose to use cannabis can share their experiences at Lift.co in the form of product reviews; Lift
& Co. Rewards offers points in exchange for these reviews, which can be redeemed for a suite of gift cards for products and
services, including iTunes, Starbucks, Amazon, and Indigo. Lift & Co. Rewards members can also look forward to contests and
giveaways exclusive to Rewards members, which will be introduced in the coming months.
"Lift & Co. reviews are the lifeblood of our product selection platform, and we're thrilled to unveil our new Rewards
program for Canadian cannabis consumers," said Matei Olaru, CEO of Lift & Co. "Our aim is to
build the most comprehensive product discovery platform of regulated cannabis products in Canada. Lift & Co. Rewards encourages participation towards this goal through a wide array of
incentives, while providing brands with much-needed product differentiation in a highly restricted market."
Lift & Co. Rewards is simple: beginning October 17, adult Canadians* can register at
lift.co/rewards and provide reviews for recreational and medical cannabis products. Products are evaluated across a wide range of
criteria, including product effects, duration of effects, preferred method of consumption, and more. Consumers are rewarded for
their reviews with points, which can be redeemed through a self-serve dashboard on the Company's website. Expanding beyond
Rewards' existing roster of long-term partners such as Tweed, MedReleaf, Hydropothecary, CannTrust, Aphria and Emblem, the newly
launched Rewards program will allow Lift & Co. registered users to earn points by reviewing any product from any licensed
producer in the market.
In coming months, Lift & Co. will further offer Rewards members exclusive access to additional incentives, including
discounts for Lift & Co.'s leading tradeshows, the Lift & Co. Expos, as well as contests and giveaways. Full details on
Lift & Co. Rewards, including the points system and redemption, are available now at rewards.lift.co.
About Lift & Co.
Lift & Co. (TSXV: LIFT) is a platform that helps Canadians explore, understand, and make better-informed decisions
around cannabis through superior information and data. Lift & Co. operates a comprehensive product-comparison resource of
federally regulated cannabis products; provides customized marketing solutions and data-backed insights into consumer and product
trends; and connects businesses and consumers through its digital platform, and at its leading events, the Lift & Co. Expos
and the Canadian Cannabis Awards. The Lift & Co. Cannabis Retail Training Certification, developed in an exclusive
partnership with MADD Canada, is available to both government and private clients. Learn more at lift.co.
* Rewards members must be the age of majority for legal cannabis consumption in the province they reside in.
Forward-looking statements
Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX
Venture Exchange) accept responsibility for the adequacy or accuracy of this release.
Although the Company has attempted to identify important factors that could cause actual results, performance or
achievements to differ materially from those contained in the forward-looking statements, there can be other factors that cause
results, performance or achievements not to be as anticipated, estimated or intended.
There can be no assurance that such forward-looking statements will prove to be accurate or that management's expectations
or estimates of future developments, circumstances or results will materialize. Accordingly, readers should not place undue
reliance on forward-looking statements. The forward-looking statements in this news release are made as of the date of this
release. The Company disclaims any intention or obligation to update or revise such information, except as required by applicable
law, and the Company does not assume any liability for disclosure relating to any other company mentioned herein.
SOURCE Lift & Co. Corp.
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