CALGARY, ALBERTA / ACCESSWIRE / October 29, 2018 / Further to its press release dated August 17, 2018,
International Cannabrands Inc. (CSE:JUJU) (the "Company") is pleased to announce the launch of Julian Marley JuJu
Royal's™ new packaging and enhanced product suite.
JuJu Royal has developed an exciting new line of products and packaging to
communicate our unique position as "casual luxury", our proprietary strains and two new product line extensions. The vape category,
both disposable and cartridge, and pre-roll business is experiencing dramatic growth in JuJu Royal's core markets - California,
Colorado and, recently added Washington State. As its oil product sales have increased, JuJu Royal significant feedback from
consumers and dispensary partners that there is a substantial opportunity to double our presence by catering more closely to two
distinct consumer groups. The JuJu team worked exhaustively to refine the product offerings and add distinctive packaging that more
effectively tells our story.
Our new JuJu Royal packaging goes live this month. Retail and distributor reaction has been very strong.
Juju Royal is also launching JuJu Royal Rasta Styxx to bring casual luxury to a more affordable price position. Retailers are
looking for high quality and high volume offerings. The new Rasta Styxx product offers an upgraded vape body in our disposable line
that is sleek and easy to hold. The turpene profiles of our oil in all products, disposable and cartridges, remain the same, but
have been upgraded to a higher quality standard across all releases to enhance a clean draw and a longer smooth aftertaste. As
always, Rasta Styxx have a unique and proprietary set of strain blends. Our focus is the consumer who requires a high quality
experience at a moderate price point.
In addition, we anticipate announcing the launch of JuJu Royal's Julian Marley Private Reserve shortly. Julian Marley Private
Reserve is based on the highest quality oil we can provide with a more powerful turpene profile. Our disposable body and cartridge
are both state of the art in terms of ergonomic design and ease of use. The Julian Marley Private Reserve features a new set of
blended strains that creates a differentiated taste. Our focus is the consumer who demands a unique product with the highest
artisanal standards that can become part of their lifestyle.
"JuJu Royal has always emphasized a high quality product consistent with our modern Rastafarian philosophy of love,
conservation, spirit and music. We are tremendously excited to be able to better meet the needs our loyal consumers by focusing on
separately on a higher price point, exclusive blend and an everyday, more affordable experience. We need to continue to be
responsible and innovative to expand our role in the life of our community," shared Travis Belcher, President of JuJu Royal.
JuJu Royal's distribution and dispensary partners can expect availability and full in-store marketing support by early
November.
About International Cannabrands (ICI)
The Company's business model is to generate revenue from cannabis cultivation, brands ranging from flower to edibles and from
THC to CBD, oil extraction, ancillary products and apparel in the United States. ICI markets products with THC content where that
practice has been legalized at the state level through either medicinal or full recreational use. ICI also markets products
containing CBD in the US and internationally. ICI's strategy centers on acquiring micro brands, distribution and specific
manufacturing/cultivation companies in the cannabis space. ICI has acquired the exclusive rights to Julian Marley's JuJu Royal™
brand. The Company believes as the legal cannabis market evolves, high-quality, unique products will increasingly capture market
share and provide a valuable platform for growth.
About JuJu Royal
Julian Marley conveys his message of legalization, freedom, and love through the JuJu Royal brand, a line of naturally produced
medicinal herbs. Our vision is to realize the opportunity to become one of the largest brands in the Marijuana industry. The
synergy between the Rastafarian culture, music, natural products and an "Irie" experience is a powerful foundation for our
business. JuJu's strategy is to develop and grow a complete cannabis line based on an international appeal to a millennial
lifestyle seeking a luxurious and premium experience. JuJu will capitalize on the unparalleled opportunity to position itself with
unique, innovative, high quality brands that meet and exceed our customer’s expectations. More information about the brand and
various products can be obtained at www.jujuroyal.net.
International Cannabrands Contact:
Steve Gormley
Chief Executive Officer
1045 Lincoln Street, #106
Denver, Colorado 80203
Ph: (323) 828-4321 or steve.gormley@intlcannabrands.com
Media Inquiries: media@jujuroyal.net
NEITHER THE CANADIAN SECURITIES EXCHANGE NOR THEIR REGULATION SERVICES PROVIDER HAVE REVIEWED OR ACCEPT RESPONSIBILITY FOR
THE ADEQUACY OR ACCURACY OF THIS RELEASE.
SOURCE: International Cannabrands
