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New survey from Plenty of Fish reveals 57% of singles are serious about finding love this year, 40% believe Valentine's Day is the perfect time to spark a new relationship
PR Newswire
VANCOUVER, BC , Feb. 4, 2021 /PRNewswire/ --
<a href='https://c212.net/c/link/?t=0&l=en&o=3057510-1&h=3609705823&u=https%3A%2F%2Fpof.onelink.me%2FdSI5%2FPRrelease&a=Plenty+of+Fish' rel='nofollow ugc noopener' target='_blank'> Plenty of Fish </a><p> <p> found that singles are feeling optimistic about dating this year, with more than half (57%) believing they'll find "The One", and over 40% noting that Valentine's Day is the perfect time to start a fresh relationship. These findings, among others, were revealed in a new survey by Plenty of Fish and OnePoll,* underscoring how 2020 led to fundamental shifts in dating. </p> <p> <p> Dating, Actually <br> </p> <p> Singles are breathing a sigh of relief on Valentine's Day this year: seven in 10 are feeling less romantic pressure to have big plans for the holiday. With pandemic protocols still in place, singles are planning for more low-key activities – almost 50% of millennials plan on celebrating at home with their "Quaran-team" (roommates, family and friends). For other singles, the top Valentine's Day activities include having a virtual date (over one-third) or meeting up in safer settings like the outdoors (more than 50%). </p> <p> Spending a year learning to date from a distance has led singles to adjust their dating perspectives and priorities, including: </p> <ul type='disc'> <li><b> Small gestures, big impact: </b> Once taken for granted, singles have had a change of heart – 58% say that romantic gestures are more important to them now than they were pre-pandemic. More than one-third say they are most looking forward to holding hands, first kisses and a flirty smile from across the room (sans mask) once the pandemic ends. </li> <li><b> Ex-O-Ex-O: </b> With lots of time to reflect over the past year, nearly two-thirds of singles are feeling more open-minded by willing to date someone they may have previously overlooked and 55% would consider getting back with an ex once life returns to normal. </li> <li><b> Ghosting is so 2020: </b> Singles are feeling optimistic that frustrating dating habits – including ghosting – will end. Thirty-nine percent of singles think people will be less likely to ghost potential partners after the pandemic. </li> <li><b> The DL on dealbreakers: </b> With the roll out of the COVID-19 vaccine, over half of singles agree that not having intentions of getting vaccinated against COVID-19 is enough to turn potential partners away. </li> </ul> <p> "Though romance may look a bit different this Valentine's Day, singles remain open-minded and optimistic about finding ' <span id='spanHghlt4dd0'> The One,'" </span> said <span class='xn-person'> Stefan Harvalias </span> , Head of Global Marketing at Plenty of Fish. "We believe that 2021 will be an exciting year for dating – singles are eager to spark new connections, and aren't afraid to explore creative ways to form meaningful connections." </p> <p> The press kit can be found <a href='https://c212.net/c/link/?t=0&l=en&o=3057510-1&h=3606757106&u=https%3A%2F%2Fdrive.google.com%2Fdrive%2Ffolders%2F1eWfgWF5Henb0dWx7EvmJV3JRKY4oKSMA%3Fusp%3Dsharing&a=here' rel='nofollow ugc noopener' target='_blank'> here </a> . Join the conversation on social by following Plenty of Fish on <a href='https://c212.net/c/link/?t=0&l=en&o=3057510-1&h=366945493&u=https%3A%2F%2Fwww.instagram.com%2Fplentyoffish%2F&a=%C2%A0' rel='nofollow ugc noopener' target='_blank'></a><span style='text-decoration:underline;'><a href='https://c212.net/c/link/?t=0&l=en&o=3057510-1&h=1335671532&u=https%3A%2F%2Fwww.instagram.com%2Fplentyoffish%2F&a=Instagram' rel='nofollow ugc noopener' target='_blank'> Instagram </a></span> , <a href='https://c212.net/c/link/?t=0&l=en&o=3057510-1&h=1395000379&u=https%3A%2F%2Ftwitter.com%2FPlentyOfFish&a=%C2%A0' rel='nofollow ugc noopener' target='_blank'></a><span style='text-decoration:underline;'><a href='https://c212.net/c/link/?t=0&l=en&o=3057510-1&h=2320460681&u=https%3A%2F%2Ftwitter.com%2FPlentyOfFish&a=Twitter' rel='nofollow ugc noopener' target='_blank'> Twitter </a></span> , <a href='https://c212.net/c/link/?t=0&l=en&o=3057510-1&h=67824148&u=https%3A%2F%2Fwww.facebook.com%2FPlentyOfFish&a=%C2%A0' rel='nofollow ugc noopener' target='_blank'></a><span style='text-decoration:underline;'><a href='https://c212.net/c/link/?t=0&l=en&o=3057510-1&h=3777478850&u=https%3A%2F%2Fwww.facebook.com%2FPlentyOfFish&a=Facebook' rel='nofollow ugc noopener' target='_blank'> Facebook </a></span> and blog <span style='text-decoration:underline;'><a href='https://c212.net/c/link/?t=0&l=en&o=3057510-1&h=666725490&u=http%3A%2F%2Fblog.pof.com%2F&a=The+Latest+Catch' rel='nofollow ugc noopener' target='_blank'> The Latest Catch </a></span> . </p> <p><b> The 2021 Dating Forecast: Singles Are Hopeful They'll Find "The One" This Year Study + Methodology <br> </b> 2,000 U.S. casually dating singles ages 18-65+ were polled in <span class='xn-chron'> Jan. 2021 </span> by OnePoll, in a study commissioned by Plenty of Fish </p> <p><b> About Plenty of Fish </b> <br> Plenty of Fish, a Match Group (NASDAQ: MTCH) company, is one of the largest global online dating companies and is available in 11 languages and more than 20 countries. Unlike many dating offerings today, Plenty of Fish offers a less prescriptive, low-pressure user experience that allows singles to discover what they're looking for. </p> <div class='PRN_ImbeddedAssetReference' id='DivAssetPlaceHolder2'> <p><a href='https://mma.prnewswire.com/media/996680/PlentyofFish_Logo.html' rel='nofollow ugc noopener' target='_blank'><img src='https://mma.prnewswire.com/media/996680/PlentyofFish_Logo.jpg' alt='(PRNewsfoto/Plenty of Fish)' title='(PRNewsfoto/Plenty of Fish)'></a></p> </div> <p id='PURL'><img src='https://c212.net/c/img/favicon.png?sn=LA69390&sd=2021-02-04' alt='Cision' height='12' title='Cision' width='12'> View original content to download multimedia: <a href='https://www.prnewswire.com/news-releases/2021-valentines-day-forecast-singles-are-hopeful-theyll-find-the-one-this-year-301221802.html' rel='nofollow ugc noopener' id='PRNURL' target="_blank"> http://www.prnewswire.com/news-releases/2021-valentines-day-forecast-singles-are-hopeful-theyll-find-the-one-this-year-301221802.html </a></p> <p> SOURCE Plenty of Fish </p>
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