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American Aires Announces Strong Finish to 2021 with Record December

C.WIFI

Toronto, Ontario--(Newsfile Corp. - January 7, 2022) - American Aires Inc. (CSE: WIFI) (the "Company" or "Aires"), a provider of scientifically-proven EMF modulation technology, is pleased to announce that it has achieved record revenues for product sales in the month of December 2021. Aires December revenue was 21% higher than the same period last year while also maintaining 68% gross margin*. This increase comes on the back of 19% revenue growth in November.

Aires saw increases across key areas of emphasis including overall traffic increasing 83% over the previous December and average order value (AOV) increasing 36%. Traffic from new users was a primary focus and resulted in 127% increase over December, 2020.

Globally, sales from key markets such as the UK and Australia saw revenue increases of 82% and 193%. Revenue from the 22 non-North American countries Aires shipped to in December saw a combined 33% increase over the previous December. Ongoing improvements to the user experience also led to significant gains in AOV in non-North American countries. In total, international AOV saw in an increase of 27% with the key markets of UK and Australia increasing 61% and 31%.

"We are very excited about the sales performance from December and the 2021 holiday season as a whole. More than that though, our team is incredibly energized to see many of the projects they completed in the weeks leading up to this period have meaningful, measurable impact. Many of these projects enabled us to conduct numerous tests designed to assist in shaping future strategy and also confirm strategic decisions already deployed. Throughout November and December we put a heavy emphasis on testing and optimizing conversion rate, average order value and generating quality traffic from key markets. The results of these tests exceeded our expectations as seen in the performance the past two months and has increased our confidence in our strategy for the upcoming year," said Josh Bruni, Chief Revenue Officer at Aires.

While many companies were impacted by supply chain issues resulting in delays and lost sales, especially in the semiconductor space, Aires operations team was able to stay ahead of these obstacles. The accurate forecasting and operational execution allowed Aires to meet the increased sales demand without disruption.

About American Aires Inc.

American Aires Inc. is Canadian-based nanotechnology company which has developed proprietary silicon-based microprocessors that reduce the harmful effects of electromagnetic radiation (EMR). The technology was developed by a team of highly accredited scientists and confirmed by independent third-party validation including peer reviewed studies and publications in scientific journals. Aires' Lifetune products specifically target EMR emitted by consumer electronic devices such as cellphones, computers, baby monitors, Wi-Fi radiation, including the rapidly expanding next-generation high-speed 5G networks. Aires is listed on the CSE under ticker 'WIFI'. Learn more at www.airestech.com.

On behalf of the board of directors

Company Contact:

Dimitry Serov, CEO
Email: dimitry@airestech.com
Telephone: (905) 482-4667
Website: www.airestech.com

For further information please contact:

5 Quarters Investor Relations, Inc.
Cindy Gray, CEO & Managing Director
Email:wifi@airestech.com
Telephone: (403) 705.5076

Certain information set forth in this news release may contain forward-looking statements that involve substantial known and unknown risks and uncertainties. All statements other than statements of historical fact are forward-looking statements, including, without limitation, statements regarding future financial position, business strategy, use of proceeds, corporate vision, proposed acquisitions, partnerships, joint-ventures and strategic alliances and co-operations, budgets, cost and plans and objectives of or involving the Company. Such forward-looking information reflects management's current beliefs and is based on information currently available to management. Often, but not always, forward-looking statements can be identified by the use of words such as "plans", "expects", "is expected", "budget", "scheduled", "estimates", "forecasts", "predicts", "intends", "targets", "aims", "anticipates" or "believes" or variations (including negative variations) of such words and phrases or may be identified by statements to the effect that certain actions "may", "could", "should", "would", "might" or "will" be taken, occur or be achieved. A number of known and unknown risks, uncertainties and other factors may cause the actual results or performance to materially differ from any future results or performance expressed or implied by the forward-looking information. These forward-looking statements are subject to numerous risks and uncertainties, certain of which are beyond the control of the Company including, but not limited to, the impact of general economic conditions, industry conditions and dependence upon regulatory approvals. Certain material assumptions regarding such forward-looking statements may be discussed in this news release and the Company's annual and quarterly management's discussion and analysis filed at www.sedar.com. Readers are cautioned that the assumptions used in the preparation of such information, although considered reasonable at the time of preparation, may prove to be imprecise and, as such, undue reliance should not be placed on forward-looking statements. The Company does not assume any obligation to update or revise its forward-looking statements, whether as a result of new information, future events, or otherwise, except as required by securities laws.

No securities regulatory authority has either approved or disapproved of the contents of this news release. The Shares have not been, nor will they be, registered under the United States Securities Act of 1933, as amended, or any state securities laws, and may not be offered or sold in the United States, or to or for the account or benefit of any person in the United States, absent registration or an applicable exemption from the registration requirements. This press release shall not constitute an offer to sell or the solicitation of an offer to buy any common shares in the United States, or in any other jurisdiction in which such offer, solicitation or sale would be unlawful. We seek safe harbour.

Neither the Canadian Securities Exchange nor its Market Regulator (as that term is defined in the policies of the Canadian Securities Exchange) accepts responsibility for the adequacy or accuracy of this news release.

Not intended for distribution to United States Newswire Services or for dissemination in the United States. Any failure to comply with this restriction may constitute a violation of United States Securities laws.

*These are unofficial results and have not been audited.

To view the source version of this press release, please visit https://www.newsfilecorp.com/release/109343

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