SCOTTSDALE, Ariz., Dec. 2, 2024 /PRNewswire/ -- The Alkaline Water Company, Inc. (OTC: WTER), announced today the return of its co-founder and former President and CEO, Ricky Wright, to lead the company forward as it prepares for its next phase of growth. Wright, who retired in 2022, returns to the company he helped build with renewed vision and determination to complete the mission he started years ago.
"When I stepped away in 2022, we had accomplished half of our original dream – establishing alkaline water as a recognized and respected beverage category that consumers understand and appreciate," says Wright. "However, the second half of that vision, building The Alkaline Water Company into the dominant force in the alkaline water space, remained unfulfilled. Coming back to what I affectionately call 'my baby' feels like coming home, and the timing couldn't be better."
Wright's return coincides with the company's preparations to file its Form 15c211 application with FINRA, a crucial step toward becoming eligible for proprietary broker-dealer quotations and continuous market making. This move represents part of a larger strategy to enhance the company's market position and accessibility to investors.
"The country's increasing focus on healthier living and wellness habits creates the perfect environment for the next chapter of our story," Wright continues. "I never thought I'd have this opportunity again, but I'm incredibly excited to help resurrect this once-great company and bring the country's best-tasting alkaline waters back to consumers nationwide."
Under Wright's previous leadership, Alkaline88® became the largest independent alkaline water company in the country, known for its smooth taste and simple, trusted ingredients – purified water enhanced with Himalayan rock salt. The brand expanded its presence to over 75,000 stores across all trades in the United States.
"Our mission remains clear – to provide consumers with clean, pure drinking water that not only tastes great but contributes to their overall wellness journey," adds Wright.
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About The Alkaline Water Company, Inc.
The Alkaline Water Company, Inc., are the developers of Alkaline - a purified alkaline water, enhanced with Himalayan rock salt and engineered for a smooth and delicious taste.
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SOURCE The Alkaline Water Company, Inc.