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Happy Belly (CSE:HBFG) signs franchise agreement for HEAL Wellness restaurants in Mississauga

Jonathon Brown Jonathon Brown, The Market Online
0 Comments| May 5, 2023

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  • Happy Belly Food Group (HBFG) has signed for and begun construction plans to open a 6th corporate location in Mississauga, Ontario
  • HEAL Wellness was an accretive acquisition by Happy Belly Food Group, and it is anticipated that the new store location will continue to drive both the top line and bottom line of the company
  • The company expects to begin operations with a grand opening set for July 2023
  • Happy Belly Food Group Inc. (HBFG) shares opened trading at $0.13 per share

Happy Belly Food Group (HBFG) has signed for and begun construction plans to open a 6th corporate location in Mississauga, Ontario.

HEAL Wellness was an accretive acquisition by Happy Belly Food Group, and it is anticipated that the new store location will continue to drive both the top line and bottom line of the company.

“This new store location is HEAL’S fourth net new store location since being acquired one year ago, demonstrating an ability to quickly integrate into existing infrastructure provided by Happy Belly to maximize operational efficiency and accelerated speed to market ability for real estate. Furthermore, the new location will replicate the successful integration and leveraging of shared resources that is currently being utilized across our brand portfolio,” said Sean Black, Chief Investment Officer of Happy Belly.

He added that having a stable of emerging quick-serve restaurant (QSR) growth brands is what will allow Happy Belly to quickly leverage real estate opportunities like this recent project to accelerate organic growth.

The company expects to begin operations with a grand opening set for July 2023.

Happy Belly Food Group Inc. is a QSR and consumer-packaged goods (CPG) wellness company bringing foods and retail brands to customers.

Happy Belly Food Group Inc. (HBFG) opened trading at $0.13 per share.

The material provided in this article is for information only and should not be treated as investment advice. For full disclaimer information, please click here.




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