“As soon as I saw what Perfect Corp. had created for us, I said: Wow! … Since deploying our skin diagnostics tool we’ve seen our sales increase by more than 30%.” - Heather Marianna, Director & Co-Founder of Marianna Naturals, and Founder of Beauty Kitchen Customer Case Study Perfect Corp. Helps Marianna Naturals Boost Website Traffic 300%, Dwell Time by 330% & Sales by 30%
Situation When it comes to skincare, Marianna Naturals® believes that 100% natural is the way to go. It all began when Heather Marianna became a sensation with the launch of her Beauty Kitchen YouTube series in 2012. Viewers were entranced with how she used common household kitchen ingredients to create simple do-it-yourself beauty recipes—without the use of preservatives, parabens, or sulfates. Marianna Naturals was launched to bring these natural (and cruelty-free) products, which are handmade fresh at its facilities in the United States, to a wider audience, and at an affordable price.
The company’s collection of natural skincare products works so well that Marianna Naturals wanted to incorporate artificial intelligence (AI) and augmented reality (AR) into its website to perform skin diagnostics, provide product recommendations, and to allow users to track the progress that their products produced. To do this, they knew that an exceptional AI and AR platform would be required. “There is a sea of skin-care companies out there, and we wanted to be at the forefront. This meant deploying the highest-quality AI and augmented reality, to stand out from the other companies,” says Joel DeBellefeuille, CoFounder, President & CEO of Marianna Naturals.
“We needed industry-leading AI and AR.” Solution Marianna Naturals researched AI and AR platforms, and found the very best with Perfect Corp. and the Perfect Corp. YouCam AR platform. Perfect Corp. combines powerful AI
Benefits Marianna Naturals has found several benefits since deploying the Perfect Corp.-powered skin diagnostics technology, including: • Finding that Perfect Corp.’s AI + AR = Personalization • More than a 30% increase in sales • 300% boost in website traffic • 330% increase in website dwell time • The luxury of testing your skin from home • Industry-leading technology • Perfect Corp. “A great company to work with”
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Marianna Naturals Corp. - Media Room (mariannacorp.com)
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