RE:RE:Key point from the interview that people are missing out on I Just hung up fro Blair. This is his take:
He thinks that investors are confused by what they see in the app. The app's in soft launch and is in QA testing (quality assurance) and bug testing. They opened it up to a few hundred people (shareholders) to monitor and fix bugs. This process is no different with any company in the world. They all soft launch and do QA. Snapchat. Facebook. Angry Birds. ALL.
The app is engagng and exciting only when it's a full room. It's for arguing. So if there isn't lots of banter it's not fun. The video part is yet to be aded and the trophy rooms/compulsion loop/reward system is in final phase of completion. So shareholders have gone on there and see it's quiet. They maybe get a bug error or crash. They likely still have version 1 installed even though it's on version 8 by now (they need to got to app store and update ...just like ALL apps).
When the QA period is over the company at that point starts to push out message and starts making the noise and onboarding athletes and social media professionals. They need to ensure stability and bugs are all done before they do that . It's common sense. You don't want masses of downloads to come into the app and it has issues and they leave and never come back. This ironically is what shareholders have been doing.
We're on day 15 since soft launch . 15! I'm not sure what people expect? Do they think there should be a million users on it by now?
The Ui/UX design is very clean and the functions are well thought out. Management is very strong and have very diverse backgrounds. One thing they all have on common is they know how to market. Whether it's Jeff Hunt marketing his pro teams. Henri Holm who marketed Angry Birds. Adrian Crook who markets many app launches. DJ SKee who is a master marketer. Or even Blair Naughty as a stock marketer. They all know how to market and get the word out. So I'm confident the app will be full of users and chatter and this board will once again turn from negative to positive. When? I don't think we're very far off from what I'm told. QA is nearing the end.