$PBF Aiming To Expand Distribution With James Harris As VP With the appointment of former FIJI Water VP James Harris, Planet Based Foods $PBF/$PBF.C is working towards pumping up its distribution.
Harris has led multiple brands to successful distribution in his time as a business development and operations specialist. In his role as VP, harris was able to secure over 50 lines of distribution for FIJI. He has also spearheaded operations for a multitude of brands including Monster Energy, TCHO Chocolate, Rumble Supershakes, and many others.
At TCHO Chocolate, Mr. Harris helped build national distribution while significantly improving margin and profit. He spearheaded the launch of Rumble Supershake in the US, and quickly established distribution in retail grocery channels.
I’m expecting to hear news of distribution agreements in the near future for $PBF to provide a bullish catalyst. With shares down 25% from highs at IPO, I think the right news could see a big bump in prices.
SHares of $PBF are currently trading at $.34 and the company is valued at an MCAP of $17.42 million.
https://ca.finance.yahoo.com/news/planet-based-foods-announces-former-133000559.html