https://www.thearmchairtrader.com/taat-texas-beyond-tobacco-stock-price/ TAAT Global Alternatives. [CSE: TAAT / OTCQX: TOBAF / FRANKFURT: 2TP) has confirmed that its flagship non-nicotine cigarette product TAAT will be sold in all 34 Buc-ee’s locations in the state of Texas by Monday, September 12, 2022. This is part of the upcoming rollout of TAAT across the state of Texas, which has a population of 29.5 million, and an adult smoking incidence rate of 14.7%.
TAAT announced its relationship with Buc-ee’s earlier this month; it is a regional chain of 43 gas stations and travel centres in seven Southern U.S. states. With this placement, the initial footprint of TAAT in the Buc-ee’s chain will cover approximately 80% of all Buc-ee’s locations, including the New Braunfels, TX storefront that holds the world record for the largest convenience store at 66,335 square feet in size.
TAAT Chief Executive Officer Michael Saxon said Buc-ee’s is one of the best-known local retailers and that the deal is an incredible milestone for the TAAT brand. “We continue to build our awareness with adult smokers,” he said.
Buc-ee’s team will provide TAAT with prime merchandising and advertising placement behind each of its 143 cash registers in its Texas locations. “We are putting a strategic focus on Texas, for which Buc-ee’s will be our initial anchor account,” Saxon explained. “Our success in Buc-ee’s will help us further expand in one the of the country’s largest states which has approximately 28,000 tobacco retailers. This week I am working directly with our sales team in Austin, TX where we are interacting face-to-face with the Buc-ee’s team to explore how we can maximize this opportunity.”
Michael Saxon will also be visiting Europe shortly and will be the guest of The Armchair Trader at an investor lunch in London on 13 September.