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Fire & Flower Holdings Corp FFLWF

Fire & Flower Holdings Corp. is a Canada-based technology-powered, adult-use cannabis retail company. The Company's principal business is the operation of a fully integrated cannabis consumer technology platform, supported by a fulfillment network of retail stores and delivery to cannabis consumers. The Company's segments include Retail, Wholesale and Logistics, and Digital Platform. The Retail segment sells cannabis products and accessories to the adult-use market in provinces where the sale of cannabis by private retailers is legal, and operates under retail banners Fire & Flower, Friendly Stranger, Happy Dayz, and Hotbox. The Wholesale and Logistics segment distributes and delivers cannabis products and accessories. The Digital Platform segment develops digital experiences and retail analytical insights. The Company owns and operates cannabis retail stores in the provinces of British Columbia, Alberta, Saskatchewan, Manitoba, Ontario, and the Yukon territory.


GREY:FFLWF - Post by User

Post by kentucky77on Jun 16, 2022 3:22pm
364 Views
Post# 34762375

Fire & Flower Clipped by Competition

Fire & Flower Clipped by Competition

High Tide's Cannabis Sales Soar; Fire & Flower Clipped by Competition

By MJBizDaily Staff - MJBizDaily

Two of Canada’s biggest cannabis retailers, Calgary, Alberta-based High Tide and Toronto’s Fire & Flower, reported small losses in their latest respective quarters.

However, one retailer is feeling the pinch from competitors more than the other.

High Tide reported a net loss of 8.2 million Canadian dollars ($6.3 million) for its quarter ended April 30 on soaring revenue. The loss is smaller than what High Tide incurred a year ago.

The CA$81 million in sales is approximately doubled High Tide’s revenue in the same quarter last year.

Fire & Flower, on the other hand, lost CA$9.9 million on declining revenue.

The retailer’s CA$40.1 million in sales in the quarter represent a significant decline from last year’s revenue of CA$44.1 million in the same three-month period.

Fire & Flower attributes its falling sales “primarily to increasing competition from new (licenses) issued and pricing pressures in the cannabis retail market.”

The business reported adjusted earnings before interest, taxes depreciation and amortization (EBITDA) of negative CA$2.3 million.

“Competitive pressures, (license) expansion outpacing market growth, and a growing value-oriented customer base have created challenging market conditions for the industry as a whole,” Fire & Flower noted in news release.

By segment, Fire & Flower generated:

  • CA$29.6 million from its retail operations.
  • CA$8.5 million from wholesale and logistics.
  • CA$2.9 million from its digital platform.

Fire & Flower said it had 101 stores open and in operation as of April 2022, compared with 79 in the same period of 2021.

High Tide is the largest non-franchised recreational marijuana retailer in Canada with 126 stores.

The retailer is aiming to reach 150 stores by the end of this year and expects to enter the British Columbia market this summer.

High Tide reported adjusted EBITDA  of CA$2.4 million – its ninth straight quarter of positive adjusted EBITDA.

Sales doubled in the three months ended April 30, 2022, over the same quarter one year ago.

Geographically, 78% of High Tide’s sales (CA$63.5 million) came from Canada, CA$15.9 million from the United States and CA$1.6 million from overseas.

Data sales were CA$5.1 million in the second quarter.

Shares of Fire & Flower trade on the Toronto Stock Exchange as FAF. The retailer plans to list its shares on the Nasdaq.

High Tide’s shares trade as HITI on the Nasdaq and the TSX Venture Exchange.


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