New contract wins Frankly Secures Four New Wins for its CMS and Total Digital SolutionNew wins reaffirm company's leadership in the local TV broadcasting market
SAN FRANCISCO, Sept. 20, 2016 /CNW/ -- Frankly Inc.(TSX VENTURE: TLK) (Frankly), a leading content, engagement and monetization platform for broadcasters and media companies, has secured four new wins in the local TV broadcasting space for a variety of products and services.
The first win is with United Communications Corporation (UCC), a privately owned publisher and operator of several newspapers and TV stations. UCC's broadcast holding KEYC-TV, a CBS and FOX affiliate and a Frankly customer since 2011, has renewed its four-year agreement with Frankly for the continued use of the company's multi-media platform solutions, including CMS, online video services, mobile apps, and advertising. In addition, Frankly has been engaged by another UCC holding and CBS affiliate, WWNY-TV, and WNYF, a Fox and Me-TV affiliate, to begin providing a similar suite of solutions.
Frankly's second win involved WENY-TV, a CBS and ABC affiliate and a Frankly customer since 2013. The Lilly Broadcasting-owned and -operated TV station signed a three-year agreement with Frankly in order to expand its CMS capabilities, generate innovative advertising and local revenue-producing opportunities, and explore potential usages of over-the-top (OTT) and mobile apps. The agreement expands on Frankly's current relationship with Lilly Broadcasting, which also includes agreements with the broadcaster's other local TV stations, WICU-TV/WSEE and KITV; and Frankly's video solution power the live streaming and OTT platform for Lilly's One Caribbean Television network.
Frankly also secured wins with NBC affiliate WJFW-TV and FOX affiliate KAYU-TV. The former will leverage Frankly's ad network to generate revenue on their digital properties, while the latter will use the company's online video platform and advertising services to more effectively manage and operate their digital business.
"Building on our new product launches at the NAB conference, our recent wins demonstrate our continued success penetrating the local TV broadcasting market," said Frankly CEO Steve Chung. "We are proud to have both our new and existing customers validate the full capabilities of our platform, which has helped us capture significant market share in this space.
"More importantly, these wins reinforce our capability in benefitting from the multi-billion-dollar transition from traditional broadcasting to multi-platform content delivery. Our strength in the U.S. local broadcasting market will serve as a solid foundation for our future growth into servicing other media verticals in the future."