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illumin Holdings Inc ILLMF


Primary Symbol: T.ILLM

illumin Holdings Inc. provides a journey advertising platform, which enables marketers to reach consumers at every stage of their journey by leveraging advanced machine learning algorithms and real-time data analytics. It enables marketers to connect intelligently with audiences across video, mobile, social and online display advertising campaigns. Its Programmatic Marketing Platform, powered by machine learning technology, is at the core of its business, accompanied by patented solutions for analytics-led video and mobile targeting that leverages data. It enables marketers by offering near real-time reporting and analytics, bringing accountability to programmatic advertising to deliver business results and help solve the challenges that digital advertisers face. Its illumin software enables creation of consumer journeys with custom messages tied to the propensity-scored audience. Its customers include both agencies and brands, including enterprises and small to mid-sized businesses.


TSX:ILLM - Post by User

Comment by Torontojayon May 10, 2024 12:22pm
35 Views
Post# 36033791

RE:Call

RE:Call

campst wrote: Results came in pretty much as expected. Certainly not outstanding.  My biggest concern is the fact that the margins are not yet moving positively.

More interesting and perhaps telling, we're the comments of Cairns, the new CEO.  Specifically, he talked a lot about the product and its fit with customer needs. As a retired marketer, I find this refreshing.

There was also a question about plans for the large capital balance, with a noncommital answer.  That hand is likely to become increasingly in focus during the next few quarters IMO.

Even though I am among the most optomistic posters here, I would call this a hold.



There are so many better companies out there Campst. I mean this sincerely. 

Best of luck to you. 
 

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