RE:RE:RE:RE:RE:RE:RE:RE:RE:RE:Sales not the problem Agreed on all points. I do hope for some more decency though on the LTC facilities...
the best promotion though will come for example when the news hits - example "Air Canada to install Covid detection in all 400 airplanes" to keep travellers safe and identify Covid in flights to minimize spread.
Will cost them a measly $4-5M and now you have a competitive advantage and the other airlines will be scrambling.
That will do more for PR than anything else!