Like more fish food flakes in a dying tank....So now the spin is providing insights and data is somehow valuable...well, yeah, as marketing. But when you hype that you are doing some marketing like it is some special thing, well, you see how the market calls BS? I feel like a kid whose dad killed his goldfish.
The transperent desperation is the problem. See, their hope is we read this and think "ah future sales" but instead we think "still no sales". Stupid! This was one they could have kept to themselves for the moment.