Bored, still fishing
When you do your DD you look at all PR-NRs and Financial Statements.
Audited Financial Statements are the final proof of all we read on the PR-NRs regarding catalytic statements or news that affect them.
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Apress release,news release,media release,press statementorvideo releaseis a written or recorded communication directed at members of the news media for the purpose of announcing something ostensibly newsworthy. Typically, they are mailed,faxed, or e-mailed to assignmenteditorsat newspapers, magazines, radio stations, television stations, or television networks.
Tom Kelleher states in his book,Public Relations Online: Lasting Concepts for Changing Media, that "given that your news-driven publics include bona fide journalists as well as others who read and report news online, the term news release seems to work better online than press release". Fraser Seitel also refers to press releases as being, "the granddaddy of public relations writing vehicles."[1]
Websites have changed the way press releases are submitted. Commercial, fee-based press release distribution services, such as news wire services, or free website services co-exist, making news distribution more affordable and leveling the playing field for smaller businesses. Such websites hold a repository of press releases and claim to make a company's news more prominent on the web and searchable via major search engines.
The use of press releases is common in the field ofpublic relations(PR). Typically, the aim is to attract favorable media attention to the PR professional's client and/or provide publicity forproductsoreventsmarketed by those clients. A press release provides reporters with aninformation subsidycontaining the basics needed to develop a news story. Press releases can announce a range of news items, such as scheduled events, personal promotions, awards, new products and services, sales and other financial data, accomplishments, etc. They are often used in generating afeature storyor are sent for the purpose of announcingnews conferences, upcoming events or a change in corporation. Uncritical use or overuse of press releases by journalists has been dubbedchurnalism.
Apress statementis information supplied to reporters. This is an official announcement or account of a news story that is specially prepared and issued to newspapers and other news media for them to make known to the public.
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So we are to assume that PR-NRs are good DD and are to be taken seriously.
But as soon as we finish reading them there`s a huge Disclaimer,something like:
Caution Concerning Forward-Looking Statements
Certain statements made in this press release that are not historical facts are forward-looking statements and are subject to important risks, uncertainties and assumptions. The results or events predicted in these forward-looking statements may differ materially from actual results or events. As a result, readers are cautioned not to place undue reliance on these forward looking statements. For more exhaustive information on these risks and uncertainties, the reader should refer to the risk factors described in the management's discussion and analysis of SENSIO for the quarter ended February 28, 2013. The forward-looking statements contained in this press release represent our expectations as of the date hereof. We disclaim any intention and assume no obligation to update or revise any forward-looking statements.
Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.
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I have been going back to the TCL-Hisense PRs:
Hisense:
QINGDAO, CHINA and MONTREAL, CANADA--(Marketwire - Aug. 22, 2012) - Hisense Electric Co.,Ltd (HEC) (SHSE:600060), a major electronic technology and home appliances company in China, and SENSIO Technologies Inc. (SENSIO) (TSX VENTURE:SIO), a pioneer in 3D-image processing, today announced that they have reached an agreement for the integration of SENSIO(R) Hi-Fi 3D and SENSIO(R) S2D Switch in Hisense 3DTVs. As the largest subsidiary in the Hisense Group, HEC possesses the most advanced DTV production lines in China and has an annual output of 16.1 million color TVs. The agreement between these two cutting edge companies covers every market around the world.
"Working with SENSIO and adopting its premium-quality technologies will definitely bring an added-value to our products and will provide the highest 3D experience to our customers," said Shao Jiancheng, HEC vice General Manager. "Furthermore, SENSIO's format is a decisive component to distinguish ourselves from the competition in terms of quality and innovation. We are convinced that combining efforts and expertise with a company as innovative and dynamic as SENSIO will definitely enhance our international influence as well as our strategic positioning in the 3D industry."
SENSIO(R) Hi-Fi 3D is a unique frame-compatible technology for high-fidelity stereoscopic signal processing easily integrated into display products. Developed and refined by SENSIO for more than a decade, and deployed in the field for seven years, this mature technology has been trusted by the biggest names in content creation for pioneering and commercializing live 3D events in cinemas around the world, as well as for high-profile console games and VoD 3D movies service.
The proprietary SENSIO(R) S2D Switch, which is protected by US and international patents, enables users to switch viewing mode of a 3D feed from 3D to 2D or between different 3D view modes. It supports the most popular frame-compatible formats covered by HDMI 1.4a, and is used by service providers supporting 3D today: side-by-side (SbS), top-and-bottom (TaB), and SENSIO(R) Hi-Fi 3D.
"We are thrilled to have signed this agreement with Hisense, a true leader in the Chinese consumer electronics market. It is a significant recognition of the high quality of our format and confirms our leading position in China, one of the utmost priorities for SENSIO in the near future," said Nicholas Routhier, SENSIO president and CEO. "Moreover, this agreement is an additional confirmation of the relevance of our System on Chips (SoC) strategy. By integrating our SENSIO(R) Hi-Fi 3D decoder in the most popular chips, we have reduced the sales cycle significantly and made it very easy for CE manufacturers to support our award-winning format. This is one of the reasons behind our recent successes and we are very optimistic about the months to come."
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Many people bought the idea,the ramifications and the potential.
WE waited while time passed and nothing, then an statement by Routhier about NO ROYALTIES till we provide content in China, something that was taken on to consideration by RG on his Reports.
Then silence prevailed and all of a sudden on the December Update we show minimal revenues from Hisense limited sales in China which wont be substantial till we adress the content supply in China.
SO what is which or which is what??>.
Again here is aquestion that has been adressed many times with many answers and still not clear.
HOW IS THE HISENSE DEAL REALLY STRUCTURED?.
WHY ARE WE NOT REALLY WORKING ON THE 3D CONTENT FOR CHINA?.
IT`S BEEN OVER 18 MONTHS SINCE THE PR AND I IMAGINE IT WAS WORKED FOR A LONG TIME BEFORE.
Going against the traffic this is one of the things that leads me to believe that SIO is WITHOLDING news from us.
There are too many things on the stove for not justifying this silence. IMHO.
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From the TCL one:
HUIZHOU, CHINA and MONTREAL, CANADA--(Marketwire - July 16, 2012) - TCL Multimedia Technology Holding Ltd. (TCL) (HKSE:1070), a global leader and technology innovator in consumer electronics and SENSIO Technologies Inc. (SENSIO) (TSX VENTURE:SIO), a pioneer in 3D-image processing, today announced the signing of an agreement for the integration of the SENSIO(R) Hi-Fi 3D and SENSIO(R) S2D Switch technologies in TCL 3DTVs. This agreement cements the letter of intent (LOI) previously announced last January.
"We are pleased that our consumers will benefit from the superior image quality and effortless interaction solutions offered by SENSIO," said Dr. Stan HU, Director of Business, Product and New Technology Planning at TCL. "The integration of SENSIO technologies in our 3DTVs definitely adds value to our products and they are key differentiators to remain ahead of the competition. This association is a natural evolution of our business relationship, and also reflects our commitment to offer the best TV experience to our consumers."
"We are delighted that our association with TCL is moving forward," said Nicholas Routhier, SENSIO President and CEO. "This agreement with a prominent leader in the industry is a major milestone for SENSIO and it will allow us to start applying our business strategy for the Chinese market. Making our technologies and solutions available to consumers in China is a foremost priority for SENSIO, and we expect this agreement to positively influence our next product offerings for this key market in the near future."
SENSIO(R) Hi-Fi 3D is a unique frame-compatible technology for high-fidelity stereoscopic signal processing easily integrated into display products. Developed and refined by SENSIO for more than a decade, and deployed in the field for seven years, this mature technology has been trusted by the biggest names in content creation for pioneering and commercializing live 3D events in cinemas around the world, as well as for high-profile console games and VOD service.
The proprietary SENSIO(R) S2D Switch, which is protected by US and international patents, enables users to switch viewing mode of a 3D feed from 3D to 2D or between different 3D view modes. It supports the most popular frame-compatible formats covered by HDMI 1.4a, and is used by service providers supporting 3D today: side-by-side (SbS), top-and-bottom (TaB), checkerboard and SENSIO(R) Hi-Fi 3D.
THIS ONE IS NOT AS CLEAR AS TO BEING GLOBAL,BUT THE FACT THAT SIO DEALS WITH MANY SOCs AS TO INSERT OUR CHIP EVERYWHERE SHOULD LEAD US TO BELIEVE GLOBAL ALSO.
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These two deals were huge at the time with enormous possibilities and huge potential,but here we are after having signed with 8 Studios and other SOCs,plus the reformatting of all movies to be shown on 3DGo.
That`s another thing that leads me to believe that SIO is witholding information. IMHO.
Both TCL and Hisense are selling in the USA and globally since the deals.
It was predicted by RG that at conservative 8-10 million sets by the end of 2013.
So what will happen when 3DGo launches in China ?, there`s a ton of money to be collected from previous sales plus the sales of 3DGo coming right after.
Hisense is partly State owned and the Chinese State also has an interest on TCL.
SO WHY IS TAKING SO LONG TO GET THE RIGHT DOORS OPEN TO SHOW WESTERN CONTENT IN 3D ?.
I have an answer but I imagine you guys have it too.
In any case something does not jive but it will at the right time or ..... again.
Cheers