GREY:SXHHF - Post by User
Post by
CurlyMickon Jan 29, 2008 8:05am
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Post# 14278991
Grammys and Virgin
Grammys and VirginFrom an announcement perspective, yesterday's was weak. Sure the news must get out and be spread regularly and often, but mentioning Virgin in the lead paragraph was just plain thoughtless.
Marketing dictates that real exciting news be announced.
Next time, please try this as the headline...."Sonomax will fit stars at the Grammys!" and then get a quote from one of those stars saying how they are looking forward to get fit and what great things they have heard about the product.
For a huge event like the Grammys, a more professional news script could have been written.
This is a fantastic product. Now let's get some equally fantastic writers and marketers to move them.
Mick