RE:Know your facts about the market place and your product.Generic branding? From a co with 1/10 the 'capital' of CRDL maybe.
That "$399" may be down by the time some understand that some Mom&Pop can get it done.
Not the only race horse in town, and anyone worth their salt - with legitimate non-pumping insider perhaps - would have pointed this out with their own DD.
...you guys should pay for this from me..