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illumin Holdings Inc T.ILLM

Alternate Symbol(s):  ILLMF

illumin Holdings Inc. provides a journey advertising platform, which enables marketers to reach consumers at every stage of their journey by leveraging advanced machine learning algorithms and real-time data analytics. It enables marketers to connect intelligently with audiences across video, mobile, social and online display advertising campaigns. Its Programmatic Marketing Platform, powered by machine learning technology, is at the core of its business, accompanied by patented solutions for analytics-led video and mobile targeting that leverages data. It enables marketers by offering near real-time reporting and analytics, bringing accountability to programmatic advertising to deliver business results and help solve the challenges that digital advertisers face. Its illumin software enables creation of consumer journeys with custom messages tied to the propensity-scored audience. Its customers include both agencies and brands, including enterprises and small to mid-sized businesses.


TSX:ILLM - Post by User

Comment by Torontojayon Feb 11, 2021 4:42pm
292 Views
Post# 32544233

RE:RE:RE:what a trip

RE:RE:RE:what a trip

TobySheen7 wrote: I just sold majority of my position at $29 today. Judging from all the founders, management and majority of board members selling $39m of their holdings right before they went into blackout at the end of the year and the CFO selling almost all of his holdings at around $22, it tells me that the Q4 results are not going to be that great. I was also reading the anlayst reports, and they're also not expecting any growth (actually they're expecting the Q4 to be weaker than last year and the year to just end little over $100m of revenue, which is shrink from last year). The revenue is on a gross basis and they have on average 50% margin. So on a net revenue basis of $50m, the current market cap is $1.5B. 30x net revenue? That doesn't make a lot of sense. I think with the management selling at $6 and then between $17 and $22, I would say they agree too. 

Looks like there is a lot of emotional buying happening right now, so I would be cautious about buying at these prices. 

 

Yes they should be trading at least 30 times net revenue which is still less than the industry heavyweights. Earlier in the year, I had targeted a share price to be around $30-$40 and we already reached that target. One thing to keep in mind is that their business model is mostly a fixed cost structure with about 10% being variable. For every incremental increase in sales, the majority of that net revenue flows to the bottom line. With that being said,I think there is fundamental support here at $30 and we go higher from here. 

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