RE:Acuityads clients Purple is a huge client
Purple Doubles Down on Digital Ads
First of all, it’s fascinating to note how much Purple is outspending other mattress brands. The comfort tech company has spent $102.7 million on digital ads so far this year — 85% of the total spend for the five brands we looked at. In comparison, its closest competitor in terms of spend was Tempur at $7.6 million.