LIQUOR STORES NA LTD 4.70 PCT DEBS T.LIQ.DB.B

Alcohol sales seem to do well in tough times.

[KidCanada]

Has anyone done any research to determine if there is a correlation between increasing unemployment and strong alcohol sales? a quick google search looks like it is a possibility. here's an interesting article from 2011 https://money.cnn.com/2011/06/08/news/companies/alcohol_sales/

[Goldbuggy1]

Thanks for your post. I think we all know in the back of our minds that people will drink in good times and bad. Our CEO recently said that it could be argued that people drink more during bad times. But it is nice to see proof from time to time and like you provided. I personally feel that our greatest threat is people leaving Alberta for Greener Pastures. If they are not their to buy then they

[OilMoneyAB]

    I wonder how many are just new births however? or children under 18 who moved here with there familes. I bet we are more like only +35K in new possible customers. But still better then minus 35k. 

[Goldbuggy1]

Since I gather they are talking population growth they are talking about people of all ages. But to guess they are all kids, or even half is just a guess. A Man and his Wife, with 14 kids could have moved back to home to Saskatchewan and 16 young drinking adults could have move back in to replace them. Since they don't break it down by age it is hard to tell. But as you said better up then

[OilMoneyAB]

    The young population is a good sign for future customers, every year we have 1000's of teenagers who turn 18 within the province. Good internal population growth within the province.