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Mood Media Corporation T.MM

"Mood Media Corp provides in-store audio, visual and scent marketing solutions to businesses including specialist retailers, department stores, supermarkets, financial institutions and fitness clubs, as well as hotels and restaurants."


TSX:MM - Post by User

Comment by Orangeisforcoloron Oct 13, 2013 1:50am
128 Views
Post# 21813683

RE:RE:Technomedia and goconvergence are hidden gem for mood media

RE:RE:Technomedia and goconvergence are hidden gem for mood media Selling entertainment or advertising as single instance installs  or services are different sales processes and sales cycles than big box/chain rollouts with multi-year contracts.  

Awards are also good but unfortunately don't generate operational efficiencies or consistent annuity-like revenue like Mood's core business is supposed to deliver. From what I know, most of these Blue chip brands have an agency-of-record and generate their own stingers and bumpers, so not too sure if there is anything there of value other than small conveniences for customers.  4x EBITDA multiple seems rich but more interesting to me would be what is hiding below that EBITDA line.

In a PR Newswire article they claim Mood to be a Global Entertainment Company?! Is this yet another pivot?

Call me crazy, but I like boring, under the radar, efficiently operated profitable businesses.
EK3 (Canadian based retail media solution provider) was a great example of this focus & execution who were rewarded with a buyout by Cineplex. Total potential earn-out could be up to $78MM...and this is just Canada!  This is almost Moods market cap...lol

Just my thoughts.





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