NR- Mood TV for Fast Food Chain
Mood Media to provide Mood TV for fast-food chain
2014-04-21 07:32 ET - News Release
Mr. David Van Epps reports
MOOD MEDIA SIGNS MAJOR FRANCHISE GROUP TO NEW DIGITAL SIGNAGE SOLUTION DESIGNED FOR QUICK SERVICE RESTAURANTS
Mood Media Corp. has signed an agreement with a prominent quick-service restaurant franchise group for Mood TV, the company's new in-store private television network. The new agreement also extends its services for music and drive-through maintenance for more than 150 locations.
Mood TV is content-rich and highly customizable, combining the best attributes of digital signage with short-form broadcast television programming designed and adapted for the commercial environment. The solution offers access to a vast library of content from the major television networks such as ABC, NBC, CBS, FOX, A&E and more. Clients are also taking advantage of the opportunity to promote job openings, share information about local community involvement and enhance training by scheduling employee-facing content during off-hours.
"Clients can essentially design and control their own private local television network, entertaining guests with popular television programming, showcasing branded content to target promotional items, and sharing information that ultimately creates a more personal and hyper-local experience," said David Van Epps, global chief product officer for Mood Media.
Content is managed and scheduled through a Web-based platform. Clients have complete control over their enterprise network, pushing shared content across their entire footprint while allowing complete flexibility at the device and store level.
"Mood TV is ideally suited for the QSR and fast-casual market and is a great value-add supplement to our music and drive-through solutions," said Mr. Van Epps. "We're building on our success with Mood TV in the auto, medical, dental and salon verticals, and we look forward to continuing that record of success in the QSR industry. We're excited about this unique growth opportunity, and our recent agreement is indicative of immediate demand."
Mood currently serves more than 50,000 QSR locations with solutions provided to 49 of the top-50 brands as ranked by QSR Magazine.
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