Patent for Mood PresenceMood Presence Delivers Location-Based Mobile Marketing Solutions through
Company`s Extensive Installed In-Store Audio Network
AUSTIN, Texas--(Business Wire)--
Mood Media Corporation today announces that the US Patent Office has issued a
patent on its proprietary audio beacon technology platform known as Mood
Presence. The patent covers Mood`s method and system of delivering targeted
messages to consumers in a commercial environment.
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"The patent validates that our approach to location-based marketing is unique in
the marketplace, and now with more than 300,000 locations enabled across North
America, Mood`s Presence platform provides retailers a turnkey way to activate
in-store mobile marketing campaigns immediately without the need to install any
other hardware or software," said Ken Eissing, president in-store media for
Mood.
Mood Presence is the platform that supports Shazam In-Store, powered by Mood, a
mobile marketing solution introduced last November.
"Our platform and enablement strategy continues to expand along with the
development of a range of exciting interactive solutions that will further
leverage our Presence network," Eissing added.