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Bullboard - Stock Discussion Forum Mood Media Corporation T.MM

"Mood Media Corp provides in-store audio, visual and scent marketing solutions to businesses including specialist retailers, department stores, supermarkets, financial institutions and fitness clubs, as well as hotels and restaurants."

TSX:MM - Post Discussion

Mood Media Corporation > Mood Media and Yahoo
View:
Post by dreaddogs on Apr 22, 2014 4:25pm

Mood Media and Yahoo

Mood Media Launches Yahoo! Screen for Business

Mood Media Launches Yahoo! Screen for Business

Mood Media is excited to announce the launch of Yahoo! Screen for Business, an exclusive digital signage content offering providing quality entertainment programming. With access to a broad range of popular videos created by Yahoo! for its Y-Screen platform, Mood has designed specific digital signage channels to help businesses connect with their customers through engaging content displayed on their digital signage systems.

Popular Yahoo! Screen channels such as “Broken News Daily,” “Remake America,” “Style Studio,” “Upgrade Your Life,” “Kaboom” and “Stunt Nation” are just a few of the programs offered in the mix.

With Yahoo! Screen for Business, Mood can help businesses that are looking for relevant and dynamic content as an alternative to television programming. On any of Mood’s digital signage platforms, Yahoo! channels (or regular TV channels) can be supplemented by custom content created specifically for that business. In essence, a business can actually create and control its own visual channel with a strategic mix of familiar videos and branded content.

The effectiveness of digital signage is directly related to the quality of the content. With Yahoo! Screen for Business, Mood is able to provide top-tier video channels that will appeal to a broad mix of customers. When TV is the only option, businesses can’t ensure that the content will be appropriate for the environment and they can’t control the commercials.

In particular, Mood sees strong demand coming from businesses and medical offices that are looking to create a better waiting room experience. We’ve even developed a specific digital signage content suite designed for dental practices, offering a package of relevant templates, 3D/animated spots and content with Yahoo! video channels that are appropriate for dental applications.

In addition to the content package for dentists, Mood is designing blended channel options that can be used to supplement content for any digital signage client. Each channel option will include a carefully designed mix of videos that appeal to a specific customer audience type. So, stay tuned for more updates!


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