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Sustainably-produced strains will join MedMen’s portfolio of coveted cannabis brands
LOS ANGELES — MedMen Enterprises Inc. (“MedMen” or the “Company”) (CSE: MMEN) (OTCQX: MMNFF), a leading cannabis retailer with operations across the nation, today announced it will carry new products from Fog City Farms, a Santa Cruz-based cannabis cultivation company specializing in sustainable growing and business practices, with an emphasis on boutique strains. Beginning January 23, unique small-batch strains cultivated in Fog City Farms’ state-of-the-art vertical growing platform will be available at select MedMen locations across California.
https://financialpost.com/pmn/press-releases-pmn/business-wire-news-releases-pmn/medmen-expands-brand-portfolio-with-boutique-strains-from-fog-city-farms.
Irwin Simon CEO Tilray Jan 10, 2021-Transcripts
This is a clear refraction of the fact that even now, before federal legalization, we’re building out our US infrastructure through cannabis adjacent products, putting the pieces in place to drive revenue growth today, and to allow us to hit the ground running, once legalization occurs and these assets can be more fully leveraged.
That being said, we view our ability to go on day one. As important in that process, which is why we invested in convertible notes of MedMen. We have multiple benefit options regarding MedMen. More broadly, we continue to build our strategic position through multiple turnovers, so that can we fully benefit from legalization when the time comes.
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The foundation of the Tilray house is just abouy complete. Soon the Twin Towers will go up. The Twins...Aphria and Tilray.
Cheers,
V