RE:Gilles and the mysterious chewy snack"So Gilles is suddenly going to launch a cookie into the bear pit that is the snack food market."
Let's see if you can define the long-term vision that may be underlying the chewy bar. Could the oat beta glucan chewy bar be an oral/edible delivery platform and franchise for CZO's unique active ingredients from avenanthramide to PGX-YBG, PGX-YBG/CoQ10, etc. Has CZO run an exercise inflammation study in the past using a food? How could CZO play this card? Discuss potential products in this franchise and the potential functional ingredients. The avenanthramide malted technology has also been scaled to commercial scale and sent to a major customer for food applications. What is the significance of avenanthramide in food for a potential major industry player? Is CZO's creation of a preservative free oat beta glucan powder the enabling factor that now allows CZO to enter the food market for the first time? Will CZO now be a supplier of oat beta glucan to the food industry and what is the size of this market? CZO has had a very high quality oat beta glucan in the past. Traditionally CZO has supplied liquid oat beta glucan for cosmetics. Is it now entering the dry powder food category.