Korean Esports and K-pop market stats Here are two links showing the big players in the Koraen market under the k-pop and e-sports space.I list these as to gauge market expectations DM if they successfully break into the market.
Remember - todays news did not specify that they had broken into the market - only that they are pivoting there goals to do so. I would expect it will take several months to a year to reach deals to land for new clients.
These are the companies i'll be looking out for in future DM news-releases to give me confidence that they are serious about this pivot.
DM needs more than a couple safety nets from LOTTE every year to survive; they need more clients and stable contracts. Hopefully they can use the AI products they spent the last 5-6 years developing instead of starting from scratch.
https://www.seoulz.com/top-10-korean-gaming-companies-to-watch-for/
https://www.statista.com/statistics/1336243/south-korea-e-sports-industry-size/
https://www.statista.com/statistics/1305919/south-korea-major-kpop-companies-by-market-cap/