Market doesn't like this dealI think it's safe to say the market doesn't like this recent deal. Canaccord drops their price target again, to $1.30 (originally $1.75) and Raymond James no longer has a price target.
I'm not surprised. I was a bit shocked by the company's decision to venture into "conspiracy theorist" territory (ie. the battlbox crowd). I question the sustainability of battlbox's business model, too, especially as a subscription service. As an avid outdoorsperson for three decades, this is not how I would buy camping or survival gear. At any rate, perhaps with the Netflix hype it has some short to mid-term gimmickly appeal.
I've sold 80% of my shares and may sell the rest unless management can soon convince me they haven't lost their collective minds.