The Game Goes OnAnyone looked at alexa recently. Yappn is currently ranked at 167K in the world over a three month average. But look at the graph. They are approaching 60K in the world. So they are actually 100K spots ahead. Which means they are generating massive new visits over the recent past.
With the above noted all I can say is HAHAHAHAHAHAHA. What a joke. The site itself only has a handful of posters. None that are new. So the traffic ain't real. Can't be. No one has a conversion number that is basically 0. Also 70% of visits hit a landing page you can't find in a search engine so you know traffic is being shunted to them. And only 23% go the the chat board.
The irony here is the harder they work to get visits the more ridiculous they look. It is obvious what they are doing. History repeats itself. And suckers are always suckers.