RYU Apparel Inc V.RYU.H

Alternate Symbol(s): RYPPF

Consumer Cyclical Luxury Goods

RYU Apparel Inc. is a Canada-based urban athletic apparel brand, which is engaged in the development, marketing and distribution of apparel, bags and accessories. The Company’s products are engineered for the fitness, training and performance of the multi-discipline athlete. The Company’s products are designed, developed and tested at its corporate headquarters in Vancouver, British Columbia, Canada. The Company’s products are produced in factories located in North America and Asia and it sells its products through retail, e-commerce and wholesale channels. The Company offers its products for both men and women and also sells its products through Websites, ryu.ca and ryu.com.

TSXV:RYU.H - Post by User

RYU Apparel Inc > Bricks and mortar

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Comment by had2chimeINon Jan 18, 2020 2:51pm

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Post# 30569266

RE:RE:RE:RE:RE:RE:RE:Bricks and mortar

even that wouldn't be enough. It needs to break the barrier into being everyday wear. All the big brands have that appeal. Perhaps a campaign about the urban professional having RYU be his/her work jacket or office casual tshirt would be more effective. Archterix has that 100%. LuLu has the soccer moms. Nike has the teens. Under Armor has all the hockey player kids wearing their stuff outside rink. But they all started as SUCCESSFUL brands in their target markets. RYU tried to skip that step and failed.

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