RE:RE:RE:Q2 Financial Results Very good post Mongoose. Part of the positives here is that even with SCR limited states, the ad revenue was actually pretty good. That helps offset the loss on wagering. Scale is important, with that comes bigger revenue dollars in the form of advertising which in turn allows them to scale player aquisitions.
I work with affiliates daily, the amount of money spent know days has shifted from traditional advertising over to affiliate marketing. The affiliate LEADS and CPA payouts are aggressive but they convert much better than just heading out and buying a newspaper ad. Score is positioned well in that respect and by the looks of the last PP, they will be using the $183M to scale in tech and player acquisition. This is good.