RE:RE:RE:S7 retail playS7research wrote: They are selling chips not cables.
Whos cable should they promote? Molex and piss of the other clients?
What is the point to spend $1 on anything for retail.
Don't get it.
Well said. And even then, they don't actually make the chips either. They merely design them (the purest, most profitable way to do it, once sales ramp). It's all about the intellectual property... Let everyone else handle the physical product manufacturing.