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Deer Consumer Products Inc DEER

Deer Consumer Products, Inc. is a China-based designer, manufacturer and seller of small home and kitchen electric appliances. The Company develops, promotes, manufactures and sells a range of products, including blenders, juicers and soy milk makers. The Company's product lines include small household appliances and personal care products, such as blender, chopper, juicer, food processor, meat grinder, commercial blender, Ice shaver, chocolate fountain, ice maker, coffee maker, waste disposal, soy milk maker, egg boiler, dehumidifier, electric kettle, rice cooker, stove top and microwave oven. In China, the Company’s products are sold primarily under the Deer brand name, as well as under one store brand for a retailer’s private-label programs. The Company’s products for overseas consumer products companies are sold under various brand names, including Black & Decker and Betty Crocker Kitchens, as well as store brands for a retailer’s private-label programs.


GREY:DEER - Post by User

Post by Braincells13on Dec 31, 2010 5:21pm
265 Views
Post# 17913503

Why I bought DEER at 11.10 this week

Why I bought DEER at 11.10 this weekA lot of reasons:
FUNDAMENTALS:
-PEG ratio of 0.42;
-P/E 14.28; which is cheap for a growing company;
-Forward P/E of 9.17; cheaper than competitors;
-High gross margin compared to competitors;
-Return of Equity of 30%; can't complain about that;
-Net working capital of $90M; 
-No debt;
-Earnings better than expected for the last 4 quarters;
-Management increased earning forecast;
-Demand from China is increasing;
-Even if a double dip recession occurs; people would still need to buy kitchen hardwares;
-Relatively new company, might be unknown by a lot of people and it is good to buy before the others;
-Float held by Institutions and Mutual Fund : 21%; which means a lot of shares could be bought in the next months;
-Insiders own a lot of shares, which means they believe in the company
TECHNICAL:
-Low volatility in the past 2 months;
-Looks like a cup&handle, a close above 11.50 = bullish and next stop might be $16
-Risking little to make big money 
Any comments ?
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