World Kinect Corp V.INT

here again basher repost

[fabrik]

SaaSCEO
6:09 PM on May 1, 2011
Letme introduce myself. I am the CEO of SaaS Technologies Inc. I am thecreator of the baseline technology that with the partnership andleadership of David Lucatch and the management at Intertainment MediaInc., became the Ortsbo technology platform specifically mentioned inthis article. As such, I have a few things to say regarding thisarticle.
First off, this journalist attempted to contact me through an email sent through a feedback submission for one of our Database products, completely trying to circumvent Intertainment and proper due diligence.
Iwas so suspect of the manner and content of this email, I contacted INTCEO David Lucatch immediately and learned that Milstead had justcontacted INT directly for comment.
I am glad that I chose not toparticipate further as subsequent to reading this article, I found thatthis reporter has a questionable track record and has providedquestionable advice through historical research.
First, let’s makethis clear. SaaS Technologies does not have a website. We do haveproduct based websites for some of our technologies such asDataExchange, and Ortsbo for that matter. Our company is a privatelyheld R&D company that engages strategic partners for thecommercialization of our products. An excellent segue to Intertainment.
IntertainmentMedia Inc. and SaaS Technologies Inc. entered into an agreement in Julyof 2010. The structure of this deal was, and is, a novel approach whichcreates a partnership through the commercialization process. The modelreduces risk and costs, while maximizing the distribution of wealth forall stakeholders upon success. This approach has resulted in aminimized, shared cost structure and profit sharing model that replacestraditional VC and Angel Investing. Not only is this new approach betterfor all parties, it is a repeatable process! I expect to see manyemerging technologies introduced to consumers and businesses alike byIntertainment Media Inc. using this model.
This commercializationprocess is innovative, responsible and in my opinion; ingenius! Themodel will attract many more technology producers like SaaS TechnologiesInc. in the years to come. To try and discredit Intertainment fortaking this approach is ridiculous, as are the claims that Intertainment“Licenses” the Ortsbo technology and does not own it. As the man whosigned the agreement, let me say very clearly –it is ultimately NOT atraditional licensing agreement.
In fact, the model is exceptionallylow-risk for stakeholders. In the event the product is not successful,Intertainment is not left holding an expensive piece of technology withlittle to no value – and the software producer is not stripped of their product. The model is the equivalent of “Try before you buy” for Intertainment stakeholders.
Intertainmenthas announced that it has acquired a 74% interest in the technology todate. Intertainment Media’s technology acquisition model successfullydistributes wealth in a manner that is positive and fair for allparties; unlike VC models. I have found my engagement with IntertainmentMedia Inc. to be very rewarding, and a positive experience across theboard. Together, Ortsbo is a technology with global reach and extensiverevenue generating possibilities which both Intertainment and SaaSTechnologies are mutually exploring and pursuing in an assertivemanner.
I can’t think of a more fiscally responsible model for allstakeholders. This model is going to change the face of emergingtechnologies as it is structured to provide technology entrepreneurswith the tools they need to commercialize technology; whether that befinancing, or a strategic partnership with a strong marketing, brandingand media expertise. SaaS Technologies Inc. has many more innovative,global technologies to commercialize and I look forward to repeatingthis very exciting success, in a proven and exciting model for thecommercialization of emerging technologies with Intertainment.
Inworking with Intertainment Media Inc. CEO David Lucatch and hismanagement group I have found their unique and innovative business stylerefreshing, responsible and rewarding. The level of dedication andcommitment shown for partners, shareholders, vendors and customers alikehas been outstanding. Further, the foresight, vision and integrity ofthe leadership is both admirable and contagious! I have in everyinstance been impressed with INT managements’ ability and commitment todeliver. Intertainment needs to be celebrated as a great Canadiansuccess story.