The bullish case for YLOThis week has clearly been a "flush".
Quoting from:
https://www.hotstockmarket.com/forum/thread/121180/ylo-yellow-media-toronto-stock-exchange/20#post_2749638
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Accordingto data presented on the Simba Information website (extracted from theYellow Pages Market Forecast 2011), after shrinking over 25% since 2003,the industry is projected to stabilize in 2013 recording a 2.5% gain,reaching $12.1 billion.
According to David Goddard, senior analyst for Simba’s Yellow Pages Group,
Theonline component makes up 17.2% of the market and is growing atdouble-digit rates. The industry is performing the same task, just on adifferent platform.
According to thereport,total usage of Yellow Pages has remained unchanged since 2006 at 16.7billion; the only difference is that the internet holds a 30% share asof 2010, gaining 10% in four years."
Along with the dividend arguments stated below, unless they cut the dividend completely, the $2 area must be showing some good value for those who can take the risk.