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Mega Brands Inc MBLKF



GREY:MBLKF - Post by User

Post by nerzaaon May 16, 2013 4:24pm
233 Views
Post# 21405218

market perception on the new barbie line

market perception on the new barbie line

there are many reviews on the internet for the barbie line, some are good and some are bad. after combing through a lot of the reviews, i noticed the reviews are divided into either very good or very bad. and after some readings, i realized that the bad reviews are mostly from parents of younger girls around 4-6, whose dislikes were mainly because the playstyle of their children. on the other hand, people with older girls really love the barbie line, and there were 2 reviews that stood out:

one being a youtube video of an older girl's take on the barbie product (her mum did not receive a free product to give review) :
https://www.youtube.com/watch?v=STVoiJ_XrlM

second being a thread made in the netmum forum, which contain 3 pages of reviews of real mums on the barbie line:
https://www.netmums.com/coffeehouse/netmums-mums-panel-251/product-trials-181/888961-mega-bloks-barbie-building-toy-range-read-reviews-win.html

anyways, thought it would be nice provide some color on one of the most anticipating new sales generator for the year.

GLTA.

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