TSX:HOT.DB.V - Post by User
Comment by
hroark7on Aug 01, 2019 10:51am
117 Views
Post# 29983965
RE:What a Shocker!
RE:What a Shocker!Moving a business and transforming it costs money and takes long term vision.
The way you laid it out, it actually looks like a very logical plan that they've been following:
Step 1: Package and brand all the economy assets to make them desirable to buyers
Step 2: Invest in renovations of premium assets, which are proven to return +26%
Step 3: Sell economy assets as an entire portfolio to achieve economies of scale and free up cash
Step 4: Invest in more premium assets
Step 5: Transformation complete
HOT just completed Step 3, they're in process of Step 4, and revnovations will be done within the next year.
Is this an uncertain time? Yes. Uncertain times is where large profits are made.