RE:readershipTwo words for Mr. Freedman45 aka Brian: "Trailing Data." The readership numbers cited in your press release are from 3-6 months prior to Covid. You basically stopped distributing your print edtion in March, meaning the readership curve for NOW is looking at a preciptious drop for the next study. And by "precipitous", I mean "oh, f***." So, the scramble to create some new digital reality seems orderly and measured, as when you're under water and the oxygen supplly is shut off. I feel for you, brah. Your press releases are taking on a kind of hysterical quality. Consolidate and digitize 100 alt-weeklies. Dude, there aren't 100 left on the planet. They're gone and they ain't coming back. NOW is totally THEN.