TIPPING POINT...As the general public find out more and more about this device, a groundswell of support for its adoption will accompany. In certain places concern for good air quality (w/ low levels of all sorts of bad stuff--pathogens included) was/remains a big and growing priority. It's reasonable to predict that this level of monitoring will be 'normalized' as a basic hygiene standard. In the meantime, the urgency of right now is a huge kickstart and more potential business for an entire [new] industry. This 'disruptive' tech didn't spawn the disruption (it was forced on us), but Kontrol is rising brilliantly to deal with it and evolve /expand their tech, IP and business. Keep the attention on what Kontrol is doing and HANG ON!!!